news

한어Русский языкEnglishFrançaisIndonesianSanskrit日本語DeutschPortuguêsΕλληνικάespañolItalianoSuomalainenLatina

Text/Tao Wei

"We are deeply inspired by the Third Plenary Session of the 20th CPC Central Committee and are full of confidence in the future. We will also integrate our own development into the overall situation," said Mr. Ma Jun, Chairman of Laisen Tongling Jewelry Co., Ltd.

Ma Jun believes that the "two unshakable" principles put forward by the plenary session are the key to promoting high-quality development. In particular, we must unshakably encourage, support and guide the development of the non-public economy, ensure that all types of ownership economies participate equally in market competition in accordance with the law, and promote the complementary advantages and common development of all types of ownership economies, which is of great significance for optimizing the industrial structure and enhancing social innovation capabilities. This measure will help create a market-oriented and legal business environment, provide more market opportunities and development space for private enterprises, "and make our private entrepreneurs feel excited and warm, and further strengthen our determination to challenge difficulties, strengthen entities, and refine our main business." Ma Jun said.

Over the past 20 years, my country's jewelry industry has developed rapidly, with a significant increase in industry concentration, more intense innovation competition, obvious differentiation of jewelry categories, continued surge in online consumption, and accelerated digital transformation. These are significant trends of change in the jewelry industry in recent years. Today, the bonus period of my country's jewelry industry has long passed, and the uncertainty factors of the macro-economy and external market environment have increased significantly. The industry is undergoing cyclical and structural adjustments, and the industry development has entered a period of coexistence of strategic opportunities and risks and challenges. Ma Jun believes that in the face of new opportunities and challenges, we should actively respond to the call, take the initiative to adapt to market changes, keep up with policy guidance, grasp the development trend of the industry, and promote the healthy, stable and sustainable development of enterprises. "Starting from August 2023, the company proactively upgraded its strategic brand positioning. On the basis of consolidating diamond inlay, it opened up a new gold track of European gold craftsmanship and launched the 'Heirloom Gold' gold brand. Through product structure adjustment and implementation of full-scenario consumer product layout, it provided consumers with high-quality jewelry and unique consumer emotional experience, continuously integrated into the country's strategy of expanding domestic demand consumption, and injected new impetus into economic development." Ma Jun introduced that the gold jewelry industry also needs to focus on technology and product innovation. The company has an exclusive invention patent for "Blue Fire True Heart Cutting" and exquisite "Italian Gold Weaving Craftsmanship", thereby creating highly recognizable and consumer-friendly products.

"In the complex and ever-changing domestic and international environment, we will practice the new development concept, continue to deepen the development of our core business, strengthen internal corporate management, focus on reasonable growth in quantity and steady improvement in quality, jointly build a healthy and orderly market environment, and continuously contribute to China's modernization drive." Ma Jun said.

Editor: Xu Yunqian