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Zong Fuli has resigned as the chairman of Hongsheng Beverage Group! She once said that she "developed the industry with her own feet and punches"

2024-07-18

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On July 18, Zong Fuli was caught in a resignation storm. Nandu reporters noticed that recently, the senior management registration of Hongsheng Beverage Group Co., Ltd., where Zong Fuli worked, also changed. Zong Fuli was originally the chairman of the company, and after the change, she became the company's executive director.


Zong Fuli.

In addition to working at Hangzhou Wahaha Group, Zong Fuli also worked at Hongsheng Beverage Group Co., Ltd. According to the official website of Hongsheng Group, the company focuses on beverages and provides solutions for the entire upstream and downstream industry chain of beverages. Its main products include bottled drinking pure water, milk-containing beverages, tea beverages, fruit and vegetable beverages, canned foods, etc.

Nandu reporters noticed that the National Enterprise Credit Information Publicity System showed that on July 5, the registration of senior management of Hongsheng Beverage Group Co., Ltd. changed. Among them, Zong Fuli, formerly the chairman of the company, became the company's executive director after the change.

Public information shows that Zong Fuli was born in 1982. In 2004, she returned to China after completing her studies and came to a production workshop of Wahaha in Xiaoshan for front-line training.

In 2007, Zong Fuli took charge of Hongsheng Beverage Group. Under her leadership, Hongsheng Beverage Group transformed from a beverage OEM company to an industry giant with a complete industrial chain. Zong Fuli once said in a public speech, "Many people think that my father arranged everything for Hongsheng and I became the president. This is not true. The current Hongsheng was created by me with my own efforts."

In April 2018, Zong Fuli became the head of the brand public relations department of Wahaha Group and began to lead the brand renewal. It was at this time that Wahaha terminated its contract with Wang Leehom, with whom it had cooperated for 20 years. Since then, Zong Fuli has gradually stepped into the center of Wahaha's stage. Wahaha's "style" has also begun to change, proposing a "turnaround battle" to boost performance through a large number of new products and marketing to younger people.

Nandu previously reported that on July 18, a picture of a letter signed by "Zong Fuli" to all employees of Wahaha Group showed that "recently, the People's Government of Shangcheng District, Hangzhou City and some shareholders of Hangzhou Wahaha Group Co., Ltd. questioned the rationality of my management of Wahaha Group since the death of Chairman Zong Qinghou, which made it impossible for me to continue to perform my management responsibilities for Wahaha Group and its holding companies. Therefore, I have decided to resign from the positions of Vice Chairman and General Manager of Wahaha Group from now on and no longer participate in its management."

Tianyancha data shows that 46% of the shares of Hangzhou Wahaha Group Co., Ltd. are held by Hangzhou Shangcheng District Cultural, Commercial and Tourism Investment Holding Group Co., Ltd., a district-level tourism and trade service platform established by the reorganization of the Shangcheng District Committee and District Government.

Nandu reporter called the State-owned Assets Supervision and Administration Office of the Shangcheng District People's Government of Hangzhou, and the staff said, "We are still trying to understand the details of what happened this morning and are waiting for the decision-makers to say. There should be an announcement from official channels later."

A Wahaha Commercial Co., Ltd. staff member said, "If it is confirmed, we will definitely notify you. At present, we are not sure about the source of this screenshot information."

Written by: Southern Metropolis Daily reporter Ao Yinxue