2024-10-07
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there are still a few days until the official release of dimensity 9400. this will be the first time mediatek has released a 3nm chip. earlier rumors suggested that the unit price of this soc has increased by 20%, which may force mobile phone manufacturers to adjust the prices of their flagship products. luckily, we might be in for a surprise, as the starting price for the base model of the first lineup has been revealed to be only around $570, making it very competitive.
however, this is only the lowest level. if you want to buy a configuration with stronger performance, the total price will increase significantly.
@johnnymanuel_89 showed a chinese price list of vivo x200, x200 pro mini and x200 pro on usd, the price is quite affordable, especially considering that one of the cores of this machine is a 3nm soc. of course, users transitioning to the base model will have to deal with various compromises, so let's take a look at the higher-level options.
the vivo x200 pro may be the company's highest-spec flagship phone, with a launch price of 6,199 yuan, or about $883, for the 16gb memory and 1tb storage version. if we do a direct price comparison, the x200 pro is still slightly cheaper than the iphone 16 pro, and for more money you get not just upgraded memory, but additional storage space. now, there could be various reasons behind these numbers, the first is that mediatek may have given vivo an attractive discount on the dimensity 9400 since vivo is said to be one of the company's first customers.
alternatively, vivo could charge lower prices to consumers in china, lowering profit margins with higher volumes. given the fierce competition for smartphone sales in the region, it's not surprising to see companies trying to "undercut" each other to gain market share advantage. it is said that even apple, which dominates other countries, has previously launched deep discounts on various iphone 15 models in china to increase shipments. we wouldn't be surprised if mediatek charges less than qualcomm to increase its share of the global chipset market.