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it house reported on october 5 that today a topic "play full-screen ads after iqiyi members pause" hit weibo's hot search list, reaching the highest position of 11th.

according to @公富财经 report, a netizen recently posted a video saying that he was a member of iqiyi, but he clicked pause while watching the video to observe the scene.after pausing, a full-screen ad appears, the paused video only occupies a small corner of the screen and cannot be seen clearly at all.

in response, iqiyi customer service responded:iqiyi member privileges only exempt advertisements in front of some videos, you will still encounter other forms of advertisements during use, you can click the close and skip buttons. the advertisements that appear after pausing cannot be closed. click to continue playing and they will disappear. special personnel have been arranged to handle and respond to such problems. .

it house’s inquiry found that iqiyi customer service provided a method to turn off advertisements when watching movies:

• please click directly on the "close ads" button in the upper right corner of the screen.

• after the ad is paused, choose to continue playing the original video and the ad will automatically close.

as for the advertising information appearing in the play, iqiyi customer service said,some film sources are restricted by copyright owners, different types of advertising services may still be presented in the play, and users can try sliding the progress bar to fast forward and skip.