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ministry of housing and urban-rural development: the number of house inspections and visits in many places has increased significantly, and the sales of commercial housing have increased

2024-10-05

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the reporter learned from the ministry of housing and urban-rural development today (october 5) that since the end of september, various regions have successively introduced real estate optimization and adjustment measures, and the market has responded positively.during the national day, the number of house inspections and visits, which reflect the willingness to buy houses, increased significantly. sales of commercial housing in many places increased to varying degrees, and market confidence recovered.

organize various promotional activities in many places

the ministry of housing and urban-rural development stated that as of october 4, more than 130 cities in more than 20 provinces (autonomous regions and municipalities directly under the central government) have organized the golden autumn promotion season, housing (housing) expos, cloud exhibition halls, live viewings, etc. various forms of online and offline commercial housing promotions and simultaneous publicity, policy interpretation and other activities. for example, hubei, guangxi and other provinces organized province-wide golden autumn home purchase promotion season activities, and cities such as harbin, kunming, datong, shaoxing, shantou and other cities organized various forms of promotional activities such as carnivals for real estate companies, real estate exhibitions, and promotion meetings. under the active call and organization of various places, nearly 2,000 projects (properties) of more than 1,000 real estate companies have participated in local promotions. sales offices in many places will not have holidays or close during the "national day" golden week, and carry out discounts, coupons, and gifts. various marketing activities such as home purchase privileges and limited time offers. developers in some third- and fourth-tier cities such as shangrao in jiangxi province, ji'an, and hengyang in hunan province have launched promotional activities for returning home buyers, providing transportation subsidies and discounts for returning home buyers to home buyers.

the number of house viewings and visits in many places has increased significantly

according to statistics from the ministry of housing and urban-rural development, according to general feedback from cities that carry out promotional activities,since the national day holiday, the number of visits to most projects participating in the promotion has increased by more than 50% year-on-year.. for example, from october 1st to 3rd at noon, the number of new house viewings in beijing increased by 92.5% compared with the same period last year, the subscription volume increased by 2 times, and the number of second-hand housing viewings increased by 104.1% compared with the same period last year. some real estate properties in guangzhou received more than 150 daily visits, an increase of 200% compared with normal times; according to preliminary statistics from hunan province, the number of new homes viewed increased by 106% month-on-month, and the number of second-hand homes viewed increased by 80% month-on-month. according to preliminary statistics from the china index academy (sichuan), the number of visits to sample survey projects in sichuan province increased by an average of 70% compared with before the holiday, and the transaction conversion rate increased by an average of 140% compared with that before the holiday.

sales in many places increased to varying degrees

according to preliminary statistics from the ministry of housing and urban-rural development, from september 30 to october 4, guizhou province sold a total of 137,500 square meters (1,187 units) of commercial housing, a year-on-year increase of 44.3%, and the transaction value was 754 million yuan, a year-on-year increase of 54.2%; heilongjiang daqing city sold 156 units, a year-on-year increase of 254%. on the first day of national day, the online signing area of ​​new commercial housing in shandong province was 93,800 square meters, a year-on-year increase of 46.8%.

more than 50 cities have introduced local real estate market optimization policies

according to reports, while the four first-tier cities in beijing, shanghai, guangzhou and shenzhen have adjusted policies and measures such as housing purchase restrictions before october 1, more than 10 provinces (autonomous regions and municipalities directly under the central government) including chongqing, sichuan, guangdong, hubei, and yunnan have recently introduced provincial-level in order to promote the healthy development of the real estate market at all levels, more than 50 cities including wuhan, nanchang, hefei, and guangyuan have also introduced policies to optimize their real estate markets.

(cctv reporter yang xiao xu jing)