2024-10-02
한어Русский языкEnglishFrançaisIndonesianSanskrit日本語DeutschPortuguêsΕλληνικάespañolItalianoSuomalainenLatina
pika, which has been silent for a long time, suddenly released their new version today.
PIKA1.5。
the tweet said it was okay if you forgot your password.
their promotional video on x is here.
if we look back at the evolution of the ai video industry, it is actually one product node after another.
the first wave of popularity was the launch of runwaygen2 in august, which caused people in the film and television industry to discuss ai. the second wave is the unlimited creativity of pika1.0 in november, which became popular overnight and brought ai video to thousands of industries. the third wave, sora in february this year, pushed the ai video industry to the highest climax in the world, and also opened a new era in this industry.
now, nearly a year later, under the current situation of an arms race, two of the three former ai video companies, runway, pika, and pixverse, have released their own new models, runway’s gen3 and pixverse’s 2.5.
there is only pika, but there is no movement. every time i ask them, they are saying that they are holding back their ultimate move, they are holding back their ultimate move, and they are waiting.
this wait is half a year.
half a year has been too long for the ai industry. it has been so long that people have almost forgotten about them.
but finally, today, they were resurrected.
all members of the yusan family gathered together and officially entered a new era together.
what’s cool this time is that they don’t have the queues of the pika 1.0 era and are open to everyone.
as soon as you enter, a five-step novice tutorial pops up to guide you through pika1.5.
this is also the pika model, the biggest feature this time,Pikaffect。
you can understand it as pika has preset many special effects templates.
you only need to upload a picture and click on a special effect to get some very interesting effects.
this kind of fun is the kind of extremely abstract fun, the kind of fun where you want to prank all the friends around you.words can't describe it, let me show you a video.
abstract, extremely abstract.
later, i will give several cases for each effect separately. you can just take a look at it yourself. after reading it, you will understand everything. . . really, too abstract.
inflate it
i directly took out the avatar of my good friend cyberzen’s great intelligence and made it look like “the great intelligence has expanded and floated”, well, it literally expanded and floated.
let the paris arc de triomphe swell and take off!
squish it, squeeze
my favorite effect, for some of your friends, is to just pinch them. .
for example, if shrimp bun always criticizes me in the comment section, give him a pinch.
bundlepepe pepe squeezed out his tears.
really, this squeeze is probably one of my favorite effects, i just put myall the friends around me squeezed in, and everyone’s face was filled with happy smiles. hahahahahahaha.
crush it, crush it
this is also an effect that i really like. the other half of the time i spend crushing various objects.
squash this this butter patty.
squash this zuckerberg.
really, this thing is so stress-relieving. . . i don’t know why, but looking at it gives me a physically satisfying impulse. .
explode it, explode
it also has a very decompressing effect, making everything explode, making everything explode! !
anyway, if you don't get along, it will just blow up, blow up, blow up, blow up.explode, explode, explode, everything exploded for me.
melt it, melt
this effect is slightly more abstract, turning everything into liquid.
realistic melting will have a bit of an uncanny valley effect, but if it's stylized melting, everything looks extremely harmonious.
cake-ify it, cake-ify
everything becomes cake and can be cut.
for example, cut the trump cake with one knife = =
in addition to these six, i also tested some other special effects myself.
for example, when thanos snaps his fingers, all life is wiped out. prompt isdissolve。
let the bald tough guy show everyone his love.
the overall quality of the model, if you compare it with the quality of professional creators, is probably around the high-performance version of keling 1.0, with slightly poorer understanding of complex semantics. the advantage is that it has strong aesthetics, the objects are relatively stable, and the coherence is relatively strong. the clarity is enough.
it is also very good at training certain specific movements, such as skateboarding, running, etc.
there is also a very cool 360-degree camera movement.
tusheng and wensheng videos have definitely improved a lot compared to pika1.0, and the stylization has also made a lot of progress.
but pika himself may also know that these days, professional models are rolled out, and the track is a red ocean, and it is difficult to expand exponentially in revenue or user scale.
how to turn it into something that ordinary users can play, how to make it more immersive and more interesting, i talked to a lot of ai companies, and i found that this is a very core issue that everyone is considering.
the real popularity of keling and vidu among ordinary user groups is not so-called professional-level videos, but resurrecting old photos and embracing across time and space.
ke ling became popular in china due to this scene, sweeping all social media; and vidu became popular in third world countries because of this.
even because it is troublesome to do hugging with keling and vidu, and you need to use meitu or ps to process the pictures separately, there is also a segmentation tool that specifically uses ai hugging to simplify the workflow, cloneai.
you see, low threshold, fun, and fun are the top priorities that can trigger the scale of ordinary users.
as for the answer sheet pika handed over this time, if i were to give you the key words.
it isspecial effects, abstraction, integration.
these ai videos you make with pika have extremely high social value and communication value.
in other words, it is easy to become popular on social media.
the ai video work that impressed me most so far is this one.
mix pasta with no. 42 concrete.
the production of this thing is very rubbish and rough, and has no aesthetic feeling at all, but it contributed to my laughter all day long.
everyone just loves to watch it.
pika’s update this time is the same.
special effects + live action + visual spectacle.
give your girlfriend a squeeze, give your kid a lift, give your bad friend a squeeze, or even give openai a thanos snap.
how interesting.
at least i played all night and pinched all the friends around me. everyone is happy.
it's pure fun.
this is an experience that requires no professional skills but can touch the entertainment nerves of the masses. every novice can easily create unique and interesting special effects videos without in-depth study, and experience unprecedented fun.
this kind of experience is also a microcosm of the penetration of ai technology into daily life.
we need this fun product, we need more of it.
only then can we bring the joy of ai to more people.
now that you’ve read this, if you think it’s good, feel free to give it a like, watch it, and retweet it three times. if you want to receive notifications as soon as possible, you can also give me a star⭐~thank you for reading my article, see you next time.
>/ author: kazik
collect and organize the latest news information and make it free for everyone to check.
