li sanqiu, vice president of public affairs of douyin group: six major areas! there is huge room for cooperation between douyin and hunan
2024-10-01
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hunan daily·new hunan client, october 1st (reporter hu xueyi, photography by tang jun) on september 30th, hunan held a symposium on cultural and technological enterprises. li sanqiu, vice president of public affairs of douyin group, was invited to participate.
li sanqiu said that douyin has technical resources such as vincent pictures, vincent videos, and smart live broadcasts, as well as a huge user base and traffic advantages. it can participate in the cultural and technological integration and innovation of hunan province and achieve win-win development.
there is room for cooperation between douyin and hunan in six major areas. first of all, innovative business formats using large models and ai technology will help the audio and video industry in content production, technical support, cost reduction and efficiency improvement.
second, in the field of cultural and technological cooperation, the technical capabilities of volcano engine can play a role in smart cities and the industrialization and digital transformation of enterprises.
third, in the field of micro-short dramas and online literature, the high-quality short drama resources and tomato novels on douyin platform are being connected with hunan. in the future, they can enrich the "micro-short dramas +" film and television, cultural tourism, brands, games and other industries. , to accelerate in-depth cooperation in the online literature industry.
fourth, in the field of cultural relics, we look forward to co-developing cultural and museum products with cultural and museum units in hunan and exploring how to make cultural relics "alive" and history "moving".
fifth, give full play to the advantages of the platform to promote local cultural tourism. hunan cultural tourism products, scenic spots, food, etc. can be promoted through douyin short videos and live broadcasts.
sixth, the integration of "culture + technology" has given birth to new business formats and new occupations. douyin and hunan universities and enterprises can expand new cooperation space in terms of talent training, curriculum training, industry-education integration, etc., drive employment, and form new growth point.
