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currently, the competitive landscape of the b2b industry is beginning to face a critical turning point. it has quietly shifted from the development of incremental markets to the fierce competition for existing markets, and the air source heat pump industry is no exception. faced with the dual pressures of high online marketing costs and tight offline human resources, finney technology, a leader in the heat pump industry, actively responded to market challenges and explored a new growth path with merchant intelligence as the core, successfully breaking the traditional marketing model. bottlenecks, achieving efficient business growth, transformation and upgrading, and pointing out the direction for industry development.

in the application of merchant intelligence, finney technology has gone through four key stages from the initial volume to the large-scale period. each step has been accurately planned and gradually deepened, and finally achieved a doubling of customer acquisition and cost reduction and efficiency improvement. remarkable results. the implementation of this strategy not only reflects finney technology's keen insight into market changes, but also demonstrates its firm determination to improve business efficiency and competitiveness.

initial volume stage: the birth of customized “gold medal salesman”

in the early stages of intelligent transformation, finney technology fully understood the importance of personalized and precise services, and relied on the powerful ai technology of baidu wenxin yiyan's large model to carefully create a series of exclusive merchant intelligence agents. these agents are not just cold program codes, but are also endowed with the human qualities of "curiosity" and "patience", as if they are gold medal salesmen carefully cultivated by the company. they have a deep understanding of the business essence and market needs of finney technology, and with their unique insights and meticulous care, they effectively relieve the pressure on the design team, significantly reduce the dependence on manual customer service, and pave a solid path for the company's marketing strategy. . the success of this stage marks that finney technology’s initial attempts in the field of intelligent customer service have achieved remarkable results, laying a solid foundation for subsequent development.

enrichment stage: empowering the knowledge base and improving professional image

with the deepening of the application of intelligent agents, finney technology realized that the key to improving the professionalism of agents lies in the improvement of the knowledge base. therefore, the company began to integrate private domain knowledge base and brand marketing resources to inject richer and more accurate information resources into merchant intelligence. these agents are like having intelligent brains that can quickly and accurately call up key information such as vertebral information and ranking data, and answer user questions in a flexible and changeable way. this not only effectively solves user confusion, but also invisibly promotes merchant branding has greatly improved customer conversion rates and brand competitiveness. at this stage, finney technology's merchant intelligence has transformed from a simple question and answer tool into a professional brand image spokesperson, and its professionalism and wisdom have been widely recognized.

breakout stage: precise dialogue, leading to efficient transformation

facing the increasingly complex market environment and user needs, finney technology has taken more solid steps in optimizing merchant intelligence. through advanced strategies such as dialogue optimization and clue marking, the company has successfully enhanced the agent's deep transformation capabilities. these intelligent agents not only have the ability to provide personalized shopping guides, but can also make accurate recommendations and guidance based on user behavior and psychology, providing users with a comprehensive and personalized service experience. at the same time, the human part replaced by the intelligent agent is reallocated to more critical tasks, such as strategy optimization, knowledge base supplement, etc., achieving efficient allocation of human resources and overall improvement of work efficiency. at this stage, finney technology's merchant intelligence has become an important force in promoting business growth, leading the company to move towards a higher level of development.

large-volume stage: full penetration, maximizing commercial value

after careful planning and continuous optimization in the early stage, finney technology’s merchant intelligence has finally ushered in a period of full penetration and volume. at this stage, the merchant intelligent agent has achieved comprehensive coverage and efficient service of the enterprise marketing system. among them, the average daily conversion volume has increased significantly, the effective lead cost has been significantly reduced, and the user's online consultation opening rate has increased dramatically, etc., which all demonstrate the excellent performance of intelligent reception and the overall competitiveness of the enterprise. at this time, finney technology has fully embraced the wave of intelligent transformation. its merchant intelligence has not only become the core pillar of the company's marketing strategy, but also brought unprecedented business value and development opportunities to the company.

from the initial attempts at customization to the full penetration in the large-scale period, finney technology's business intelligence journey has witnessed the gorgeous transformation of enterprises from traditional marketing to intelligent transformation. in this process, finney technology not only achieved efficient business growth, cost reduction and efficiency improvement, but also set a benchmark for intelligent transformation in the industry. facing the opportunities and challenges in the future, finney technology will continue to adhere to the concept of intelligence leadership, work hand in hand with colleagues in the industry, jointly explore the infinite possibilities of intelligent transformation, and realize the beautiful vision of win-win development.

source: liaocheng news network