korea fashion consumer brand product exhibition
2024-09-30
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caption: representatives present the latest fashion consumer products. photo courtesy of interviewee
xinmin evening news (reporter qian wenting) the "korean fashion consumer brand product exhibition & investment week" is co-sponsored by korea venture capital (kvic), e-valley innovation industrial park (eiv) and korea small and medium enterprises promotion corporation (kosme) recently held in the fashion capital shanghai, many industry experts and business representatives from china and south korea gathered to explore new opportunities and cooperation models in the field of fashion consumption.
the 7th china international import expo is about to be held in shanghai. the "korean fashion consumer brand products exhibition & investment week" closely follows the theme of open cooperation. by strengthening exchanges and cooperation between chinese and korean enterprises, it focuses on innovation leadership and showcases the latest fashion consumer products. and technology, committed to promoting the deep integration of fashion consumption, culture and business, and providing an open and innovative interactive platform for enterprises.
park zhenggen, chairman of china e-land investment and operations, emphasized in his speech the importance of strengthening international cooperation. pu suhe, general manager of shanghai dingzhi trademark agency co., ltd., conducted an in-depth discussion on the theme of "intellectual property rights protection strategy in china's fashion consumer market" and emphasized the importance of intellectual property rights in the context of globalization. jiang chengjun, legal director of kotiti commodity inspection (shanghai) co., ltd., took "korean fashion consumer companies' understanding of china's gb standards" as the starting point to deepen the participants' understanding of china's market needs and standards.
in addition, six consumer goods companies from south korea, including the fashionable casual clothing brand dunst, the eyewear brand company muzik creative label, the young fashion trend brand instantfunk, the fashion platform yune inc., the men's underwear brand li2, and the vegan cosmetics brand vegan j., displayed respectively. of its unique products and innovative ideas. during the one-to-one consultation session between enterprises and venture capital institutions, a number of cooperation intentions were initially reached, laying the foundation for future cooperation.
representative shen from korean company li2 shared: "i am very honored to participate in this event. this is an important stage that gives us the opportunity to showcase innovative products and advanced technologies for korean fashion consumption, and also allows us to have a deeper understanding of the chinese market. the huge potential and unlimited vitality have brought new ideas for development. "
chinese vc representatives also said: "this event provides us with a valuable opportunity to have in-depth conversations with korean business representatives, and provides important help in exploring new business partnerships and markets. in the context of the ever-changing global market, we look forward to the cooperation between chinese and korean enterprises will explore new cooperation opportunities, create greater business value, and achieve more fruitful results together. "