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why is it uncomfortable for medical institutions to promote "make a hundred million first"

2024-09-29

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bragging before the business has started and acting in the name of the hospital, does this involve false publicity? could it be said that medical beauty institutions should escape supervision and harvest as much as they can? that doesn't make sense. anyone involved in medicine should be subject to industry supervision.

dragon zhu丨media commentator

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"the goal is to earn 100 million first!" recently, a video of "xin juxing and guiyang hospital started construction successfully" has caused heated discussion.

the cry of "make 100 million first" may mean that for the hospital involved, it means the pride of crushing its peers and the pleasure of making a lot of money, but for the general public, it is too harsh and heart-wrenching. under the "small goal" of 100 million for medical institutions, thousands of people will suffer pain and even disaster. is it appropriate to smile and shout about something like this?

in this regard, on september 28, a relevant person from the guiyang municipal health bureau in guizhou province stated that "xinjuxinghe guiyang hospital" was not included in the supervision list of the guiyang municipal health bureau, and the health bureau had not approved this medical institution. the establishment is not open for business. previously, xin juxing and the founder responded on social platforms, "we are a hospital for beauty treatment, not a life-saving hospital."

the responses from both parties raised new questions - even though medical aesthetic hospitals are different from hospitals in people's general perception, they still belong to the medical field, and their establishment must follow corresponding rules and regulations. whether the institutions involved have passed the operation approval qualification approval? bragging before the business has started and acting in the name of the hospital, does this involve false publicity? could it be said that medical beauty institutions should escape supervision and harvest as much as they can? that doesn't make sense. anyone involved in medicine should be subject to industry supervision.

back to the level of professional ethics. health is the key to life and life depends on each other; we will do our best to eliminate human suffering, help improve health, and maintain the sanctity and honor of medical skills. these words must be familiar to every medical student. this means that doctors and hospitals are not inseparable from consultation fees, but they cannot openly talk about making money. in a normal and healthy society, hospitals and doctors should of course have good returns, which is completely in line with the logic of social operation. however, the above-mentioned hospital's naked pursuit of profit makes people doubt the professionalism and professional ethics of doctors.

once a hospital's primary pursuit is making money, its daily behavior will inevitably be distorted. in addition, due to the inherent professional threshold of medicine, it is impossible for ordinary people to know whether the hospital is practicing medicine for profit. in order to make more money, some hospitals have tampered with diagnosis and treatment items, examination necessity, charging standards and many other aspects. although hospitals are making a lot of money, patients' distrust is also growing. allowing profit-seeking instincts to overwhelm industry responsibilities will undoubtedly lead to the opposite of treating illnesses and saving lives.

in fact, similar clamor for profit has not been uncommon over the years. according to media reports, in january 2022, a picture of the summary meeting of kanghua hospital in dongguan, guangdong was circulated on the internet. the picture shows a group of people dining in a restaurant, and the banner reads "welcome the new year with great strength, and the operating room is full of money!"; in december 2022, taizhou central hospital in zhejiang province posted a "good news" to celebrate "the door of our hospital" the number of emergency services exceeded 2 million." "it's all money" here, "2 million" there, this kind of arbitrariness often stings the public's emotions and rationality, and also aggravates the prejudice and opposition between doctors and patients.

times are changing, and medical aesthetics is indeed aimed at making life better, and it is the icing on the cake. but in any case, this kind of behavior that ignores legal and moral bottom lines in pursuit of money should not be what the medical industry should be like.