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starting from september 27, the french sisley ruixiu hair care brand has launched a new store in beijing department store. beijing department store is the first store in new china, which is well-known both at home and abroad. it was founded in 1955. after nearly seventy years of development, wangfujing group has become one of the largest retail groups in china focusing on the development of department stores. it is a modern, multi-functional and one-stop service large-scale commercial complex with a long history and great popularity. its business scale and sales have ranked among the top in the country for many years. the newly opened hair rituel counter is located on the first floor of the shopping mall. it stands out from the crowd of professional beauty and hair salon brands, bringing a new high-end rejuvenation experience to the citizens of the capital, experiencing professional-level hair care, and leading the new trend of contemporary hair care concepts.

brand & shopping mall senior executives deliver speeches looking forward to development and grand vision

at the opening ceremony, mr. wu xiaojie, senior national sales and business development director of sisley china, was invited to deliver a speech. he expressed his gratitude to the beijing department store for its support and recognition of sisley hair care brand. he emphasized that beijing department stores play a pivotal role in china's high-end retail market and are therefore full of expectations for the brand's future development. mr. zhang lin, secretary of the party committee and general manager of wangfujing department store, also delivered a speech. he also looked forward to the french sisley ruixiu hair care brand to bring more high-quality choices to consumers in beijing department stores. he looked forward to working with the brand. cooperation can further promote the win-win and prosperous growth of shopping malls and brands.

after the speech, mr. wu xiaojie, senior national sales and business development director of sisley china, and ms. xu weihua, marketing director of china, together with mr. hu yong, vice president of wangfujing group co., ltd., and mr. zhang lin, secretary of the party committee and general manager of wangfujing department store the ribbon was cut for the grand opening of the beijing department store store of the french sisley ruixiu hair care brand, and a toast was held to celebrate the brand and the capital's luxury hair care market entering a new chapter.

mr. zhang lin, secretary of the party committee and general manager of wangfujing department store (first from left), mr. hu yong, vice president of wangfujing group co., ltd. (second from left), and mr. wu xiaojie, senior national sales and business development director of sisley china (second from right) , ms. xu weihua, marketing director of french sisley china (first from the right)

epoch-making fashionable hair salon, modern trend and classic insight

the hair rituel store in beijing department store combines the classic style of high-end european hair salons with contemporary fashionable and avant-garde design concepts. it uses the brand's iconic blue, yellow, black and white as the main colors to create a classic and trendy ruixiu hair salon. it highlights the heritage of the french sisley hair care brand - the perfect fusion of pioneering technology and artistic experience. with simple and elegant lines, traditional and classic hair salon furnishings, and exquisite luminous light advertising, this ruixiu hair salon with bright and clean windows exudes a sense of beauty that spans the ages. it has a fashionable atmosphere full of personality and attracts people to stop and explore. it symbolizes that the french sisley ruixiu hair care brand pays tribute to hair care classics, is not afraid of the reciprocity of trends, adheres to the concept of "hair care is like skin care", and continues the world's leading skin care results for more than 40 years into hair care products, with the same exquisiteness as always the technology condenses the energy of rare plant extracts, creating a new chapter in the luxury care market and leading a new trend in modern hair care concepts. the large screen at the entrance of the store displays the image of liu yuxin, the spokesperson of the french sisley ruixiu hair care brand, in a loop. the most fashionable and interesting lifestyles in the city must check in and take photos here to freeze the classics and show their attitude and sense of ritual towards modern life.

private enjoyment of ruixiu care, a french luxury pampering sensory feast

in the hair rituel store in beijing department store, you can not only experience the full range of products of the french sisley rituel hair care brand, but consumers who pursue excellent quality of life can also enjoy unique french over-the-counter scalp care here. smell the iconic natural active fragrance of french sisley ruixiu hair care brand to fully soothe and relax, allowing your body and mind to enjoy a happy time. listen to the romantic and elegant french music in the store, enjoy the coffee break service, and enjoy a fashionable and pleasant sensory experience while maintaining your hair. after the refreshing scalp care process, hair blowing and styling services can be provided according to customers' needs. the entire treatment uses hair care products rich in botanical active ingredients from the french sisley hair care brand. the luxurious dosage and pure french care techniques are used to effectively act on the scalp and hair, awaken the vitality of the scalp, and make the hair shiny and shiny. it's like a new life.

the surprises in the hair rituel store in beijing department store are far more than that. the collision and interpretation of artistic aesthetics and cutting-edge design continue. an exquisite coffee break inspired by the ruixiu hair care brand was also prepared on site for guests visiting the store, and male models distributed hair care experience gifts, allowing the wonderful experience to continue. the french hair care brand rituel sincerely invites you to go to the hair rituel store in a department store in beijing to witness the opening of a new chapter in the high-end care market, join this exciting new trend in luxury hair care, and welcome a dazzling new look in life. hair care is like skin care, french sisley ruixiu hair care brand.