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some time ago, there was news of the return of the classic game "flappy bird". a web version will be launched this fall, and ios and android apps will be launched in 2025.

some of you here should have played this game, and more people may not have heard of it. this is a game made by vietnamese developers. its gameplay is very simple. the bird keeps flying forward, and you tap the screen. , the bird rises, otherwise the bird falls.

players have to constantly switch between tapping the screen and releasing it to control the bird's flight height and pass through the "water pipe" safely. each water pipe passed is worth 1 point.

lao hu has personal experience. when he first started to get started, it was very difficult to score 10 points. after practicing for a while, his score exceeded 100.

in may 2013, vietnamese developer dong nguyen launched the game on the app store. however, by january 2014, the game was suddenly widely shared on social media in china and the united states, becoming a hit and becoming the app store hit of the month. the most downloaded free app.

although the gameplay is simple, the production is rough, and it looks a bit boring, it is very difficult! if you are not careful and do not control it well, the bird will hit the water pipe, which will purely torture the player.

after playing "temple run", "rhythm master", and "clash of clans" for a long time, and then playing "flappy bird", it's like being accustomed to takeout and set meals, and suddenly switching to roasted sweet potatoes and steamed potatoes, which has a unique flavor.

how popular is this game? when it’s most popular,"flappy bird" ranks first among free games in 53 countries.the total number of downloads exceeds 50 million times.

according to well-known technology media reports, through built-in advertising(refer to the advertising model of "sheep, a sheep")，"flappy bird" can be played every daygenerates $50,000 in revenue for developers.

you must know that the difficulty of making this game is not high. it only took the developer a weekend, which is equivalent to buying a lottery ticket and winning the jackpot.

but the sudden popularity caught developer dong nguyen by surprise. his daily life was spied on, and some people accused the game of making teenagers addicted... all kinds of pressure came one after another, and finally he decided to remove "flappy bird" from the app store.

as a result, a game with a daily revenue of 50,000 us dollars was "willfully" removed by the author. even so, the game that has been downloaded to the mobile phone can still bring him a lot of income.

the final winner of the removal of the game was the pirated version. after the game was removed from the shelves, the top three free games in the app store were all copycat versions of "flappy bird". even in today's domestic app store, you can still find a lot of them.

therefore, when "flappy bird" returned ten years later, the old fox was not optimistic. the popularity of the game was no longer what it used to be. moreover, "flappy bird" pioneered such games with simple gameplay and difficulty to win. later, "flappy bird" emerged one after another. not long after "2048" was released, it became popular.

in china, with the wechat mini program, there is no need to install such games in the app store. the games that laohu has played on wechat include "jump a jump", "sheep make a sheep", "catch a sheep" "big goose".

times have really changed.

the return of "flappy bird" is actually not that pure. the return has just been reported here, and it was discovered two days later that the hidden interface of the flappy bird website contained a lot of information mentioning web 3 and cryptocurrency.

dong nguyen was forced to retrieve the social media login password that he had not used for 7 years, and denied three times on it: this game was not made by him.(i'm not), has no relationship with him(i don't), he does not support cryptocurrencies(don’t talk nonsense)。

the truth is that the trademark rights of this game no longer belong to the original developer. in september last year, a company called gametech holdings filed a complaint against "flappy bird", claiming that it held the trademark.because the original developer advocated abandoning the game ten years ago, the us patent and trademark office approved the application in january this year.

in other words, developer dong nguyen no longer has ownership of the "flappy bird" trademark.

the "flappy bird" trademark was then sold by gametech holdings to the "flappy bird foundation," which has no connection to the original developer and was only established last year, claiming that "the team is made up of ardent fans of the game and aims to resurrect it." this game, bringing it back to the fans in the gaming community.”

however, it was discovered that the fund’s “chief creative officer” is named michael roberts, who is the founder of the mobile game company 1208 productions. this company is deeply involved in web 3.0, cryptocurrency, and nft, and calls itself a “pioneer of web 3.0.” ".

just a few days ago, flappy bird's official tweet has admitted that web 3.0 will be added to the game. although it mentioned that you can play the game without a web 3.0 wallet, it did not deny cryptocurrency, but said that there will be no nft. this caused fans of anger.

everyone knows the concepts of web 3.0, nft, and cryptocurrency, but they have become tools for cutting leeks.

in order to launch the new game, flappy bird released a promotional video. in the video, he talked about the popularity of the game ten years ago and avoided the developer dong nguyen in an attempt to arouse players' feelings for this game, but deliberately ignore the people who created this game.

the currently released game screen has also changed a lot compared to ten years ago. in addition to retaining the core "fly and avoid water pipes" gameplay, the game has added popular designs in today's mobile games, such as levels, obtaining gold coin rewards and ranking of game players. .

the once simple, difficult to play, yet addictive "flappy bird" is gone forever.

ten years later, "flappy bird" is just a tool in an old shell to promote web 3.0 in the name of nostalgia.