2024-09-26
한어Русский языкEnglishFrançaisIndonesianSanskrit日本語DeutschPortuguêsΕλληνικάespañolItalianoSuomalainenLatina
it is no exaggeration to say that byd's fifth-generation dm technology has obviously thrown another "trump card" into the new energy market.
it has brought the comprehensive endurance and fuel consumption of plug-in hybrid vehicles into a new era. relying on this phenomenal technology, models such as song l dm-i, song plus dm-i, qin l dm-i, and haibao 06 dm-i are all hot-selling. just based on the monthly sales of tens of thousands of units, it can't be said to be the unification of the world, but at least it is like qin shihuang pulling the mill - winning by turning the land in circles!
it can be said that such sales and market response are not only technical achievements, but also byd's miracle in the fiercely competitive auto market. today, this technology has been introduced into two new compact suvs - the second-generation song pro dm-i and the hiace 05 dm-i, with new car prices ranging from 112,800 to 142,800 yuan.
as for future sales, with the powerful combination of explosive technology and hard-core product strength, i believe the market’s reaction will be like zhao gou ascending the throne - followed by song (send)!
in terms of the product itself, byd focuses on the four core selling points of "big, beautiful, smart, and economical", covering the major pain points that consumers are most concerned about. these four points are not only the characteristics of the product, but also the process of iterating the old industry strategy and using product strength to capture new industry trends.
to put it bluntly, what others don’t have, i have, and what others have, i am better!
as the primary selling point, the first impression of the second-generation song pro dm-i and sea lion 05 dm-i is that they are large, spacious, and full of possibilities.
both new models adopt a large five-seat design, with optimized interior space and up to 30 storage spaces, which can fully meet the multi-scenario needs of family users. whether it is family travel or daily commuting, there is ample space.
secondly, beauty is also the main theme of the new car.
the second-generation song pro dm-i continues the classic "dragon face" design of the dynasty series, with simple and elegant lines, suitable for consumers who pursue a stable style. the sea lion 05 dm-i incorporates "ocean aesthetics" elements to show a younger and more dynamic design, especially in the horizontal line design of the front face, which adds more dynamic atmosphere.
if you want to be the market leader, you can’t fall behind in intelligent performance.
byd's dilink smart cockpit and dipilot intelligent driving assistance system are equivalent to a "smart assistant" that comes with the car. it can solve problems verbally and never let you do it yourself, and it can take action at critical moments to enhance safety.
of course, as byd's forte, traditional skills such as worry-free energy consumption and long battery life are naturally not lacking.
the low fuel consumption characteristics of the fifth-generation dm technology are also fully reflected in these two models. with an engine thermal efficiency of up to 46.06% and a fuel consumption of 3.79l per 100 kilometers, the comprehensive range of both models has reached 1,400 kilometers.
such performance is not inferior even in the "range arms race" in the past two years. the promotional slogan of "saving money and worry" is definitely true for these two cars.
in addition, as legitimate sister cars, the second-generation song pro dm-i and the sea lion 05 dm-i have basically the same hardware, but they have some differences in character. at the press conference, the crosstalk actors of deyun club also used humorous language to distinguish the applicable groups of these two cars, "choose dynasty if you want to start a family and career, and choose ocean if you are young and promising."
this is actually the direction of choice for these two cars.
from the design point of view, the second-generation song pro dm-i has a grand and stable design style, which is more suitable for consumers who need an "all-round family car". its exterior design and interior atmosphere are full of a calm and heavy feeling, suitable for family use and those who pursue a sense of quality and security.
if you are a young person who likes unique designs and pays attention to individuality and dynamic style, then the sea lion 05 dm-i may be a better choice. its bold exterior design, technological sense of the interior and overall atmosphere creation all conform to the aesthetics and lifestyle of young people.
in terms of specific configuration, although the configuration and price of the two cars are the same, i think there are two versions that are more worthy of recommendation based on different needs.
as the version with the highest cost performance, the 75km luxury model with a price of rmb 112,800 has the potential to become its best-selling model. in terms of configuration, this car is actually quite good. in addition to the fifth-generation dm technology, it also comes standard with full-scenario digital key, vtol mobile power station, smart power on and off, 360° panoramic imaging, etc.
another version worth recommending is the 115km flagship model, which is priced at 142,800 yuan. at a price of less than 150,000 yuan, it has front seats, ventilation and heating, and even features such as an onboard air purifier and air quality detection, making it particularly suitable for users who value technological enjoyment and have extremely high requirements for details.
the above two models are two typical ones. those who like them can choose one of them. as one of byd's characteristics, they have a long product line, and the configuration is mainly based on the richness and frugality of people. there is always a model suitable for you!
write to the end
byd's fifth-generation dm technology has been fully verified in the market through a number of hot-selling models, becoming a strong boost to its sales. now, the launch of the sea lion 05 dm-i and the second-generation song pro dm-i has once again expanded byd's product line, providing consumers with more choices.
byd has not only expanded its market coverage by refining its product positioning, but also further consolidated its competitive advantage in the new energy field. in the future, with the continuous iteration and update of new energy technology, byd's market performance will not be a problem.
what it needs to consider is perhaps the issue of increasing production capacity.
of course, this is obviously a typical "versailles" topic in the car market.