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tiktok music will be shut down globally and all personal data will be deleted

2024-09-26

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on september 24, tiktok announced that it would shut down its music streaming service tiktok music on november 28, 2024. it is reported that after this date, access to tiktok music, including login, subscription and all other functions, will no longer be available. users' account information and personal data will be automatically deleted after tiktok music is shut down.

tiktok said it would no longer compete with music streaming services, but instead direct users to other platforms through an "add to music app" feature that launched in 2023 and allowed users to save songs they liked on tiktok to playlists on partner services such as spotify, apple music and amazon.

the reporter learned that tiktok music was originally launched in 2019 under the name resso, first launched in india and indonesia, and then expanded to countries such as brazil, australia, mexico and singapore. earlier this year, the indian government ordered a ban on the use of resso.

before the announcement of the closure of tik tok music, tiktok had sparked heated discussions due to a copyright dispute with universal music group. on january 30 this year, universal music published an open letter when its contract with tiktok was terminated, saying that tiktok allowed ai-generated records to flood its platform, and also developed tools to support, promote and encourage ai music creation on the platform, and demanded contractual rights. the above practices have led to a large dilution of the royalties of human artists by ai content on the platform. universal music believes that this move is tantamount to encouraging ai to replace artists.

tiktok responded by saying that it had reached an "artist first" agreement with other record companies and publishers, and that universal music put its own interests above those of artists and songwriters, and that it was universal music that took the initiative to give up tiktok, a platform that provides free publicity and discovery channels. however, on may 2 this year, tiktok and universal music group jointly announced that the two parties had reached a new copyright licensing agreement, allowing tiktok users to once again use universal music's recorded music and lyrics copyright library to create videos.

in recent years, the music streaming industry has experienced rapid development, and the industry structure has been initially established. from a global perspective, spotify is currently the world's largest music streaming platform, but there are still strong competitors such as apple, amazon and youtube, which share market share with spotify. in china, platforms such as tencent music and netease cloud music are representatives of the domestic music streaming industry. at present, music streaming platforms mainly make profits through copyright licensing, subscription services, advertising revenue, concerts and events.

(source: beijing daily)

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