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24-year-old officially announced her fourth marriage, addicted to plastic surgery, tore xue xiaowan apart, how crazy is han anran's life

han anran's life is an uninterrupted live broadcast.

in early september, han anran announced that she had given birth to her second child. thanks to the birth of her son, she was on several hot searches. in order to seize this wave of traffic, she not only started live streaming the next day, but also asked her partner song haoran to sell goods while holding the child.

for han anran, these have long been "basic operations". after all, the last time she gave birth, she was live streaming while experiencing labor pains.

as an online celebrity, han anran is undoubtedly one of the most capable of attracting traffic. at the age of 16, she quickly became famous with the line "live and work until old" in the variety show "metamorphosis".

in the following 10 years, marriage, love and plastic surgery became her traffic battlefield. before she was 20 years old, she had been married three times, divorced three times, and had plastic surgery 33 times, and the ending of each relationship was not decent.

at the same time, the "value" of traffic has also become concrete in her story:

at the age of 14, she earned 20,000 yuan a month, and at the age of 16, she earned her first porsche. two years later, she exchanged the porsche for a ferrari, bought a house worth 10 million yuan, and announced that she had achieved financial freedom.

this year, han anran just turned 18. while gaining fame and fortune, she was also criticized - she was defined as "the most unscrupulous person for traffic" and was constantly criticized.

it seems that the "super girl" that started when she was 16 years old has never stopped.

han anran has never shied away from her ambition and desire for traffic.

after giving birth to her second child not long ago, she lamented that "i should have known not to give birth at this time" because of the frequent gossip in the entertainment industry:

"it was so hard to have a baby and get some traffic, but now we can't even get on the hot search list for having a baby. no one came to see me give birth, and i can't sell my products. tell me, isn't that unlucky?"

even so, she still made several hot searches——

not only was her delivery room known as a "net celebrity check-in spot" due to the fact that many internet celebrities visited her, her partner song haoran also promoted products while holding their newborn daughter, shouting in the live broadcast room, "while this is a festive occasion, all maternal and child products in the store are 20% off."

han anran's behavior has attracted different discussions. on the one hand, people think she is too realistic, even linking "giving birth" with "doing business". on the other hand, they have to admit that she is indeed "a ruthless person" who started working the day after giving birth.

han anran came into the public eye when she starred in hunan satellite tv's variety show "super boy" in 2015.

although it is not a star-development program, "super boy" did make many ordinary teenagers become famous overnight in those years.

for example, wang jingze, who became famous with the phrase "it smells so good", li hongyi, who later entered the entertainment industry, and gao zhanxi, who moved countless people with the phrase "my wheat is ripe".

for han anran, "metamorphosis" became a "kind of springboard" for her, although in the show, she was set up as "sent to the show by her mother because of her rebelliousness."

but in fact, she not only signed up in person, but also watched all the previous seasons before participating. talking about it many years later, she said: "in order to become famous, i learned the essence of those rebellious kids in the show."

han anran, who appeared on the show, had dyed blond hair and would throw things at her mother and stepfather if they disagreed. in addition, she regularly injected hyaluronic acid into her face every month and claimed:

"i will do whatever it takes to be beautiful, no matter how old i am."

han anran in "metamorphosis"

back then, han anran gained a lot of popularity thanks to her plastic surgery persona, but what really made her "enduring" in the traffic field were the high-profile and dramatic romances she had after the show.

in the same year the show was broadcast, she publicly announced her relationship with internet celebrity ma wenchao.

soon, the man’s girlfriend came out and accused han anran of interfering in their relationship. the three of them confronted each other online many times. the emotional battle that lasted for several months attracted a large number of netizens to watch, and it also became the "first bucket of traffic" that han anran earned after "super girl".

in 2017, after breaking up with ma wenchao, han anran quickly announced her relationship with the internet celebrity "mr. pig" qiu sidian. from this stage on, han anran figured out a traffic template of "bundling and 1+1 greater than 2":

sweetness, quarrels, breakups, reconciliations, in a relationship, no matter how private the things are, can all become her material and be posted online to satisfy the public's desire for prying eyes and judgment.

in 2019, after her 20th birthday, han anran announced hermr. pigafter getting married, she gave birth to a daughter, xiaozhumei, a month later. not only did she live broadcast her labor pains, she also did not forget to let mr. xiaozhu promote the products.

after the confinement, the two held a wedding ceremony. as expected, they still live-streamed and sold goods at the same time - selling wine during the toasting session and tea during the tea-offering session. after the wedding, han anran gained 3 million followers and earned over a million yuan.

for many people, marriage is a kind of "destination", but for han anran, it is the starting point of another track.

talking about her wedding, han anran said that it was just an "event where investors invested money" and lamented that she had not completed the sales task.

the marriage lasted only four months before han anran posted a divorce photo with the caption: "stop scolding me, hug me." when everyone thought the relationship was over, six months later, the two confessed their love to each other in a live broadcast and announced their remarriage in a high-profile manner.

this "second marriage" lasted only a year, and han anran announced her divorce again, and at the same time started a "war of mutual tearing".

the woman accused the man of domestic violence, fraud, and extramarital affairs, while the man counterattacked, accusing the woman of selling counterfeit goods in the live broadcast room. this online war lasted for several days and ended with both of their accounts being blocked.

although the account was blocked, the door to the world of traffic has just opened to han anran.

as the originator of internet celebrities, han anran knows better than anyone how to grasp the secret of traffic. she said that she has never bought hot searches and always wins by content.

when reviewing the nodes that made her famous, the topic that cannot be avoided must be han anran’s growth process.

han anran was born in nanjing in 1999. her parents separated very early and she followed her mother into a reconstituted family. it was also from this stage that han anran began to describe herself as a "burden".

according to han anran's account, after her mother remarried, she began to pay less and less attention to her. not only did she send her to a boarding school, she also rarely contacted her.

after her sister was born, everything got even more out of control. her mother and stepfather left her alone in nanjing. for a year, han anran lived alone in the old house left by her grandfather. she raised a puppy and often slept with it when she was scared.

because they don’t know how to clean up, the quilt is often covered with dog poop and urine.

when she occasionally met her mother, the meetings often ended in unpleasantness. her mother even asked her to study education so that she could better educate her younger sister in the future.

recalling this, han anran said: "after my sister was born, i met my mother. she yelled at me but held my sister tenderly. at that moment, i lost both my father and my mother."

han anran accuses her mother in "metamorphosis"

this ever-present sense of insecurity gave rise to a huge desire in her to make money and become famous. at the age of 14, she began to sell things through qq space. with the accumulation of fans, she could earn 20,000 yuan a month.

in order to become more famous, han anran filled out the application form for "super boy" in an internet cafe the following year, and became famous through the show as she wished. after that, she never returned to her mother, and only met her father twice in 10 years.

she first signed a contract with an internet celebrity company that mainly sold clothes. she could sell more than 1 million goods in a month, and her monthly income soon reached 100,000.

afterwards, with the first pot of gold she had saved, han anran opened a beauty store on taobao and created her own brand. the store's turnover soon reached an average of about 3 million per month, and even reached 5 or 6 million on singles' day every year.

at the end of the year, han anran's income can exceed 10 million.

when she was 16 years old, han anran bought her first porsche worth 800,000 yuan. two years later, she exchanged the porsche for a ferrari and bought a house worth 10 million yuan.

this year, she just turned 18 years old, and in this year when many people had just finished the college entrance examination, she had achieved financial freedom.

at the same time, ascending too quickly also means more possible whereabouts and getting lost. what's more, the place of ascension chosen by han anran is at the center of the storm.

after the big fight with her ex-husband mr. xiaozhu, han anran suffered from depression: her account was blocked, her marriage broke down, she began to gain weight rapidly, and grievance and unwillingness became the words she repeated over and over again.

during this process, marriage and love remain her lifeline to make a comeback.

han anran soon entered into her third marriage, and her partner was still an internet celebrity named jersey. the two registered for marriage nine days after they met. this time, the marriage lasted only two months before it ended with another exciting drama of tearing each other apart.

han anran explained this hasty marriage as being due to too much pressure in life and that she was just a 24-year-old girl who needed an emotional outlet.

in june 2023, han anran announced that she would enter her fourth marriage. the other party was named song haoran. because the man was not of legal marriage age, the two decided to hold a wedding banquet first and get the marriage certificate the following year.

han anran, who is only 25 years old and has experienced three divorces and four marriages, has become known as a "marriage review blogger" by netizens and has also been questioned as being "love-brained."

han anran accepted the comment of being "love-brained" calmly. she said: "over the years, i have been cheated of money by many men, but i still insist in every relationship that 'as long as i have, i can give you'."

han anran's current partner song haoran described her as a "feminist": "when we go out together, she is always the one who rushes to pay the bill."

han anran officially announces her relationship with song haoran

but being in love did not stop her from being ambitious. in addition to being on the hot search, she made a lot of money by selling goods through live streaming and investing in plastic surgery hospitals. at the same time, several marriages also allowed her to explore a set of "traffic industry chain" in practice:

before every wedding, han anran would update her "wedding preparation diary" on social networking sites. from choosing a wedding room, pre-wedding medical beauty, makeup selection to planning the wedding scene, each module was stuffed with products to sell.

in an interview, han anran said that her first goal in life is "to make herself beautiful forever" and her second is to "live in a state of always making money."

in the eyes of others, han anran is ambitious, bold, and doesn't care about the outside world's eyes, but she said that she felt inferior in her bones, so she had plastic surgery repeatedly:

"i had a distorted aesthetic in the early days. i was actually very beautiful at that time, but i had appearance anxiety and always felt that i was not beautiful enough. this was a big part of the reason why my plastic surgery failed."

"this thing is, once you cut it, it cannot be reversed."

the troubles of the original family have not disappeared either.

in august 2024, han anran announced that she would sue her mother, tang yingying, because she discovered that when her parents divorced early in their lives, it was agreed that the two houses in the family would belong to her.

however, in the divorce agreement, the mother stated that han anran was a minor and wrote the ownership of the houses as "the woman and daughter". after han anran became an adult, she always refused to transfer the two houses worth nearly 20 million yuan to her, and secretly sold one of them.

han anran confronted her mother and got the answer: "you are an unfilial daughter. i was afraid that you could not be trusted, so i left money for myself to live on in my old age."

in the end, han anran decided to take her mother to court.

in the circle of internet celebrities, the way of exposing marriage, love and family relationships to the public and letting others judge them, like han anran, has long become a kind of "paradigm":

when an internet celebrity's traffic pool continues to expand, they will begin to build their own universe. at this time, their partners, parents, children and even pets will become the gateways for this pool of traffic.

for example, han anran’s friend yin shihang is on a similar track as her - han anran is a "marriage blogger" and yin shihang is a "proposal blogger".

between 2020 and 2021, yin shihang proposed to his second girlfriend, tao lulu, four times through live broadcasts, while selling goods during the live broadcasts.

although it was a live proposal, yin shihang was busy putting various products on the shelves most of the time - a mirror designed by him for his girlfriend, an engagement knife given by his father, carefully selected custom gift boxes, and extremely cost-effective tissue paper.

when it came to the actual proposal, yin shihang knelt on one knee. before he could even say "please marry me", a big gift floated across the screen. he immediately turned to the camera and changed his words: "thank you, brother!"

yin shihang and tao lulu's proposal live

during the process, yin shihang's ex-girlfriend he jingjing also appeared in the live broadcast room and gave gifts, which maximized the drama of the live broadcast that day.

although afterwards, tao lulu admitted during the live broadcast that she was not in love with yin shihang and the whole process was fake, yin shihang spent a total of 10,000 yuan to ask her to perform four scenes.

his ex-girlfriend he jingjing also directly revealed that the reason she appeared in the live broadcast room was simply because yin shihang gave her 120,000 yuan in performance fees.

but these revelations did not stop yin shihang from making money. during his last proposal live broadcast, his live broadcast room attracted more than 1.7 million viewers, sold a total of 45 million goods, and made a net profit of 16 million.

yin shihang’s live broadcast was not an isolated case. in the traffic field at that time, the marriage and love stories of internet celebrities were indeed popular.

for example, in 2022, celebrity zhang meng and former supreme lihe member xiaowu registered their marriage. the next day, they wore white shirts with the word "囍" on them and held two live broadcasts in a row, inviting fans to "come in and eat candy." all the products on the shelves were labeled "join in the joy."

with the title of newlyweds, 100,000 people flocked to their live broadcast room as soon as it started, and they rose to the top of douyin's sales list in a very short time.

in the end, this "wedding live broadcast" sold 76 million goods and the account gained 428,000 followers.

zhang meng and xiao wu went live after registering

going back further, as early as 2019, simba, once the top live-streaming influencer on kuaishou, also created a phenomenal breakthrough with his century-long live-streaming wedding with his wife chu ruixue.

in that year, this wedding, which cost more than 10 million yuan and was held at the national olympic sports center, invited many celebrities to help out.

hu haiquan was the host and jackie chan was the closing singer. in addition, 42 other stars attended the performance, including wang leehom, g.e.m., dick cowboy, guang liang and zhou chuanxiong.

during this process, simba was getting married and selling goods at the same time, and sold a total of 130 million goods in just 90 minutes, creating a miracle that year.

these successful precedents have made internet celebrities realize that the couple’s bundled live broadcast method can attract more audiences’ attention.

after all, compared to individuals, the relationship between two people can be arranged and combined into different stories and bring more topics. and as they get married, have children, and the two families merge, more characters are introduced, which also brings a constant sense of freshness.

it is precisely because of this that more and more internet celebrities have begun to build their own "family universe" and distribute their own traffic, hoping to achieve some kind of fission growth.

as this "marriage and love track" becomes more crowded, it becomes more difficult to attract traffic from it. in the process, some internet celebrities began to fabricate some family conflicts, performing quarrels while selling goods.

some internet celebrities choose to attract traffic by using vulgar content, such as yin shihang.

although he earned tens of millions from a live broadcast that year, after his fourth proposal, yin shihang was reported by 230,000 users.

in the end, he was banned for 230,000 days, or a full 630 years, for violations such as hype and sales, vulgar acting, and false propaganda.

there is no shortage of new tracks in the traffic field, but for every internet celebrity, whether they can accurately switch tracks is not a certainty. in the rounds of lane changes, some people fall behind, some disappear, and after a short-lived popularity, they become fragments in the huge traffic universe.

because of this, although there are many controversies surrounding her, it is undeniable that han anran is one of the talented people, whether as a businessman or as an internet celebrity.

behind this is the push of the times, the influence of her natural character, and the people and things she experienced while growing up.

it has been exactly 9 years since han anran became famous with "super girl". now, the girl with dyed yellow hair and who often smashed things in the variety show has become a mother of two children.

perhaps because of the loss in her youth, han anran is determined to give her daughter the best life. she said:

"my daughter came into this world to enjoy happiness. if i can't give her a happy childhood, why did i give birth to her?"

to this day, han anran's eldest daughter xiaozhumei still calls song haoran "brother". she and song haoran made an agreement: "if you are good to me, i will call you dad after i turn 7 years old."

although they already have a daughter together, han anran and song haoran are still not married. the two plan to get their marriage certificate on october 29 this year because the day before is song haoran's birthday. after this day, he will reach the legal age for marriage.

it is still impossible to predict how many hot searches and topics the two will create after obtaining their marriage certificate, but what is certain is that the story of han anran's family is still being updated like a tv series.

han anran officially announces her fourth marriage

not long ago, song haoran talked about it in a live broadcast. after his second daughter was born, han anran's mother not only did not show up, but even blocked song haoran. instead, han anran's father came to visit his daughter and gave her a big red envelope.

soon, related entries became hot searches, and the grievances between han anran and her mother tang yingying once again sparked discussion.

to a certain extent, this high exposure is also han anran’s active choice at the moment.

since she appeared in "super boy" at the age of 15, she may have decided to sell all the details of her life to the audience in the days to come.

it's just like the movie "the truman show", except that truman was forced to appear in the story, while han anran took the initiative to become the leading actor and enjoyed it.