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lalamove launched the golden autumn cargo festival in september to improve the quality and efficiency of freight transport before the national day

2024-09-23

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as the "quality month" activities were carried out across the country, the annual huolala "golden autumn cargo festival" was also launched in september. this is a supply and demand guarantee activity launched by huolala every year during the "golden september and silver october" freight peak season. it uses a variety of incentives to regulate the supply and demand balance of the platform's transportation capacity, strengthens the support of logistics services through "digital intelligence" technology, ensures the transportation of daily necessities before the mid-autumn festival and national day, and actively fulfills the company's social responsibility.

there is no cap on the subsidies for completing orders during the cargo festival, and millions of people have won prizes

based on the characteristics and trends of demand for freight during the peak period in september, huolala has launched a series of interesting subsidy games. users and drivers who participate in the activities and complete orders can receive multiple cash and physical rewards. on the user side, in addition to 100-yuan coupon packages such as local freight coupons, errand coupons, moving coupons, and refrigerated coupons, users who place orders through the huolala app can also draw prizes such as free coupons, mobile phones, electric vehicles, and travel gift packages. the event benefits will last until early october.

the head of huolala's operations said that this year's golden autumn cargo festival launched the "category day" for the first time, that is, from september 19 to 28, there will be exclusive discount activities such as "running errands day", "carpooling day" and "moving day", and corresponding subsidies such as "shipping from 1.2 yuan", "30% off for group orders" and "get 265 yuan coupons". with more and more types of vehicle models on the platform, from two-wheeled to twenty-two-wheeled, huolala has become a freight platform with a full range of vehicle models and a full range of transportation modes.

on the driver side, huolala has launched "no cap on order completion subsidies", "million-dollar gift packages being distributed", "reduction commission card reward packages", and many other value-added prizes such as "information fee reduction cards". "drivers on the front line also need to be motivated. the platform will continue to launch peak service fees in september. the peak service fee amounts vary slightly from place to place and time to time. the maximum single peak service fee can reach 30% of the corresponding order revenue." huolala's operations manager further introduced.

as of september 20, more than one million drivers and users have received subsidies and physical prizes in the laolala "golden autumn cargo festival". mr. tang from shifu clothing market in chang'an town, dongguan city, has won a mobile phone and an electric car in laolala. he said with a smile: "i have to deliver sample clothes to buyers every day. the freight platform provides a very convenient transportation service, which saves buyers from traveling. if they need them, they can see the samples within 1 hour in the same city." "after getting these prizes, i feel like i can also be an errand driver. it's also good to take orders and transport goods in my spare time to make some extra money."

give full play to the positive role of digital freight and make every effort to promote consumption

after years of development, the "golden autumn cargo festival" has become a "gold medal event" in the freight industry. the golden autumn cargo festival greatly increases drivers' willingness to accept orders to stabilize the city's transportation capacity supply, while also effectively reducing the problems of tight vehicle use and freight price increases during peak freight seasons. in addition to incentive-based regulation measures, huolala continues to upgrade its "digital intelligence" technology to provide users with more efficient and accurate vehicle-cargo matching services.

recently, huolala's user terminal has upgraded the "ar cargo identification" application technology in 16 cities including beijing, shanghai, guangzhou and shenzhen. ar cargo identification is an innovative technology independently developed by huolala, designed specifically for freight scenarios, and aims to solve the pain points of inaccurate cargo volume measurement and difficulty in vehicle model selection in traditional freight. users only need to open the huolala mobile app and use the mobile phone camera to aim at the cargo to automatically complete the measurement process. without carrying any professional measuring tools, they can see the size and volume of the cargo at a glance and then choose a vehicle model that matches it.

huolala’s “ar product identification” mobile app interface

even for special goods such as small objects, ultra-thin objects, hollow objects, and solid-color objects, ar cargo identification can support measurement without limiting the type of goods, greatly improving the efficiency of vehicle-cargo matching. as the industry's first object measurement function that can be achieved without special equipment, huolala ar cargo identification is deeply loved by users and even drivers for its high-precision measurement, convenient operation, and real-time feedback. users will not feel overwhelmed by the choice of various types of vehicles, and drivers are also free from the trouble of vehicle-cargo mismatch.

lalamove said that before the national day in 2024, the freight demand is expected to hit a new peak. the platform will take a two-pronged approach from the aspects of operational activities and product technology to enhance the order completion experience of users and drivers, and strive to ensure the transportation of goods during the peak period of holiday logistics. (advertisement)

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