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how strong is china's automobile industry?

in 2023, china's automobile production and sales both exceeded 30 million units for the first time, accounting for about 30% of the world's total; at the same time, china has also cultivated some giant automobile companies that lead the development of the industry.

on september 19, dongfeng motor held a press conference to express gratitude to 60 million users and launch the new lantu dreamer. dongfeng motor has been in business for 55 years and has produced 60 million vehicles. the new lantu dreamer has become the spokesperson for dongfeng motor and also represents the latest achievements of dongfeng motor.

so what are the highlights of this car?

1. what can “dongfeng + lantu” bring to users?

dongfeng is one of the national teams in car manufacturing, with 55 years of experience in automobile development, design, and technological accumulation. these advantages are more clearly reflected in the new lantu dreamer.

in terms of design, the new lantu dreamer combines traditional chinese style elements with modern automotive industrial design. it adopts through-type headlights, and the interior of the center grille is filled with 34 original symmetrical pillars, representing china's 34 provincial administrative regions. it is of extraordinary significance, and its recognition has reached a higher level, and the sense of class has also been significantly improved.

in the domestic market, there are not many mpvs that can hold such a grand style, and the new lantu dreamer is one of them.

the soul of a medium to large mpv lies in its large space, and the new lantu dreamer performs well in this regard.

the new car has a body length of 5315mm and a wheelbase of 3200mm. all models in the series adopt a 2+2+3 seat layout, which has certain advantages among models of the same level.

once you get inside the vehicle, you’ll find that this car is a different world.

the actual "ceiling height" of the car is over 1.3 meters, so children can move around freely in the car; the width of the second row of seats reaches 180mm, so adults can enter the third row by slightly turning sideways; the third row of seats can slide forward 175mm, expanding the trunk volume to 2700l, making it convenient to load large items such as tents, barbecue grills, fishing rods, children's cars, outdoor folding tables and chairs, etc.

at the same time，the all-new lantu dreamer also offers spa-level zero-gravity seats. all three rows of seven seats have heating functions, and even the backrests and armrests can be heated, which can be said to be a "god configuration" in the northern winter.

in addition, the new lantu dreamer also provides a 13l double-door smart refrigerator with heating and cooling functions. the temperature can be adjusted between -6° and 50°. mom’s drinks, children’s milk, and the elderly’s tea can all be placed in it.

this design proves that this time, the new lantu dreamer has a better understanding of the lives and car usage habits of chinese consumers, which is directly related to dongfeng motor’s 55 years of accumulated experience.

of course, dongfeng motor’s accumulation is not only reflected in the design level, but also in the field of technology.

the all-new lantu dreamer is the industry's first and only new energy mpv to obtain the c-ncap five-star safety certification. the mica battery it is equipped with is leak-proof, fire-proof, explosion-proof and heat-resistant, ensuring all-round safety.

in addition, the new lantu dreamer is also equipped with the independently developed lanhai power, with a maximum power of 420kw. the pure electric range of the plug-in hybrid model under cltc conditions can reach 235km, and the comprehensive range can reach 1411km. while solving the range anxiety, it also brings a car use cost far lower than that of fuel vehicles of the same level. the fuel consumption per 100 kilometers under cltc conditions is only 5.42l.

2. “self-research + cooperation” to attack intelligence?

in terms of basic performance such as space and power, the performance of the new lantu dreamer is still good, but it still needs something to icing on the cake, that is, intelligence.

on the issue of intelligence, the new lantu dreamer has adopted a relatively special approach: self-research + cooperation.

self-developed means that this car provides the independently developed "xiaoyao" intelligent interactive cockpit and "kunpeng" intelligent driving assistance system on the kunpeng version, and integrates the ai ​​big model and qualcomm snapdragon 8295p chip. the voice interaction function is powerful and accurate, and the intelligent driving level has reached the l2.5 level.

but from an objective point of view, these can only help the new lantu dreamer to compete with its competitors, but may not necessarily make it stand out in terms of intelligence. it also cooperated with huawei to launch the top-of-the-line qiankun version.

the biggest difference between the qiankun version and the kunpeng version is that it is equipped with huawei's qiankun intelligent driving ads 3.0 system and the latest version of hongmeng smart cockpit.

with the ads 3.0 system, the new lantu dreamer can achieve true "parking space to parking space" intelligent driving, while the current mainstream intelligent driving systems are still at the "community to community" level.

not only that, the ads 3.0 system also supports more than 160 parking scenarios and can park remotely. it can let the vehicle find a parking space by itself after the passengers get off the car, or it can remotely call the vehicle to drive to a designated location by itself, avoiding the trouble of finding a car or a parking space.

the functions of the hongmeng smart cockpit are equally powerful. it is rooted in huawei's powerful internet ecosystem and has various mainstream office apps built in. it can also achieve seamless switching between mobile phones and car computers through the super desktop.

such a smart cockpit makes the new lantu dreamer suitable for both business and family use.

to give some simple examples, if you want to work in the car, such as participating in a video conference, you can project the screen to the car computer with one click through the 17.3-inch second-row screen, which is faster than a projector. if you want to travel with your family, you can also switch seamlessly between your mobile phone and the car computer. if you haven’t finished watching a tv show or movie on your mobile phone, you can continue watching it on the big screen in the car.

when it comes to multiple people and multiple screens working or entertaining together, huawei does not have any strong competitors in the industry for the time being.

3. what is the prospect of the new lantu dreamer?

the new lantu dreamer has launched a total of 8 configuration models, including 6 kunpeng versions and 2 qiankun versions, with a price range of 329,900-449,900 yuan.

considering its configuration, the price this time is very affordable, so affordable that as an old car owner, i want to trade in my old car for a new one.

considering that it integrates various core technologies and development experience of dongfeng, lantu and huawei, the cost-effectiveness of this car has also reached a relatively high level.

with such strong products, lantu not only wants to occupy the domestic market, but also has formulated a huge plan to enter overseas markets, and has first chosen the european market as its main direction.

of course, at this stage, the main market for the new lantu dreamer is still in the country.

after a horizontal comparison, it is not difficult to find that even compared with models of the same level with better sales such as the byd d9 and buick gl8 plug-in hybrid version, the new lantu dreamer is also very resistant this time, and the qiankun version of the model it created in cooperation with huawei has played the role of "going further from a higher level".

since 2024, the average monthly sales of lantu dreamer have remained stable at 3,000+, which is a good result. after the new car is launched, sales are expected to achieve further breakthroughs and become a strong rival to models such as byd d9 and buick gl8 plug-in hybrid version.

conclusion

as i said before, lantu dreamer is the new energy flagship of dongfeng group. the strength of the central enterprise has given lantu strong support. from basic quality control, configuration to safety, health and intelligence, the new lantu dreamer is basically a benchmark, and to some extent it is worthy of the four words, and the prospect is also good. so, if you want to choose a new energy medium and large mpv, you may not choose it in the end, but i would strongly recommend you not to bypass it.