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from september 15th to september 17th, at a time when artificial intelligence and cultural industries are deeply integrated, an unprecedented music feast - the "mingchao qianfan music festival" was staged in changping, beijing.

this music festival, created by china film niannian (beijing) technology co., ltd., brought together 34 well-known domestic and foreign bands and singers to tell the story of changping through music. it not only attracted music fans from all over the country, but also turned changping lafayette castle into a passionate ocean of music, triggering a small climax during the mid-autumn festival holiday.

the stage of the music festival is 186 meters long, with 12 large screens, lighting and more than 100 sets of sound equipment, all of which are top-notch in china. the live stage effects are shocking and have won unanimous praise from the audience. in three days, 40 groups of guests performed on the same stage, 260 songs were performed one after another, and the whole event continued. the cumulative number of audiences entered the venue exceeded 80,000, and the online and offline radiation crowd reached more than 1 billion. it can be said that this music festival is not only a carnival of music, but also an in-depth exploration and breakthrough of china film in the field of artificial intelligence generated content (aigc) technology. it unveiled the mystery of the metaverse music festival for the audience with the concept of combining "digital and real".

digging deep into aigc’s potential and innovating the way music festivals are presented

in the wave of artificial intelligence, china film group has always maintained its keen insight and forward-looking innovative spirit. in the face of the vigorous development of aigc technology, china film group has used its technological advantages to closely integrate it with the music festival, bringing the audience an audio-visual feast that perfectly combines technology and art. this is not only a breakthrough for china film group in the application scenario of aigc, but also an innovation in the way music festivals are presented.

when the festival officially kicked off, the digital band on the stage brought the audience into a new audio-visual world with its unique charm. the company's self-developed "zhongying niannian metaeco" digital content production platform carefully created a high-precision digital human image with sci-fi elements. every movement of the digital human is generated by combining the advanced open pose underlying technology with the proprietary animation algorithm of zhongying niannian, ensuring the smoothness and naturalness of the performance. in order to enhance the visual impact, the special effects used by the digital band during the performance were produced by the "niannian frame creation" software independently developed by zhongying niannian, giving the performance a more colorful visual effect. it is worth mentioning that zhongying niannian cleverly uses the parallax characteristics of the human eye to create a realistic three-dimensional image with a sense of space and depth, allowing the digital image to perform actions with naked-eye 3d technology. the audience seems to be in a metaverse interwoven with digital and physical entities, and interprets the magic of music with the digital human.

success and inspiration：china film group's multi-field exploration

the successful holding of the "mingchao qianfan music festival" demonstrated the profound strength and innovation ability of china film group in the field of aigc technology, and provided new ideas and directions for the integrated development of cultural industry and digital technology. it proves that with the help of technology, the presentation of music festivals and the audience's viewing experience can be greatly expanded and improved. china film group not only created a metaverse music feast through aigc technology, but also successfully applied this technology to the mv field. it is understood that from pictures, music, actions and even songs, all are produced by china film group's self-developed ai tools. it can be said that the application scenarios of digital technology have been further expanded. through the application of innovative concepts and advanced technologies, the cultural industry will present a more diversified and immersive experience to the audience. with the in-depth application of new technologies, the audience's expectations for cultural products will also change. the cultural content of the future will be richer and more interactive, bringing new sensory enjoyment and creative expression.

through technological innovation, china film group has continuously promoted the integrated development of cultural industry and digital technology, further expanded cultural and entertainment experience, and provided young audiences with a more interactive and innovative cultural feast. in the future, china film group will continue to explore new application scenarios, promote the digitalization and intelligence of the cultural industry, and open up new development directions for the industry.