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looking forward, the 2024 iqiyi ijoy autumn enjoyment conference will be held in shanghai

2024-09-20

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the 2024 iqiyi ijoy autumn enjoyment conference with the theme of "upward" will be held in shanghai on september 25. gong yu, founder and ceo of iqiyi, wang xiaohui, chief content officer, and wu gang, senior vice president, will give speeches on stage to explain how iqiyi continues to launch rich and diverse high-quality content, providing brands with a way to break through the "certain growth" situation, and discuss the latest developments and future trends in the content industry with many partners and brand representatives. at the conference, iqiyi will also release the latest film list for 2024-2025, covering dramas, variety shows, movies, and entertainment industries, including highly anticipated heavyweight dramas and variety shows, as well as many new works with dark horse potential.
in response to the mood of the times, iqiyi has launched a series of works with novel themes and diverse styles, including "my altay", "the strange stories of the tang dynasty: journey to the west", "back to reality ten days later", and "the king of comedy stand-up season" since the beginning of this year. these works have been recognized by the market, the industry, and the audience. this shows that high-quality content is the key to a brand's building of value recognition and promoting the construction of mental productivity.
with content focusing on the center and brand moving upward, what exciting content will iqiyi bring in the future? which works will stand out and become the "big hit" of the year? what new variety shows have strong "money-making potential" and become the new favorites of advertisers? how should the platform continue to create warm hits? how does high-quality content + the value of "treasure people" enable brands to grow against the trend? how will iqiyi's marketing ecosystem evolve to support brands in completing a full-link marketing closed loop? will content going overseas become the next growth engine? in addition to strong long-form video content, what other innovative areas will iqiyi explore to seek new opportunities? these questions will be answered one by one at this enjoy conference.
to learn more about industry trends and iqiyi’s latest film slate for 2024-2025, please pay attention to the 2024 iqiyi ijoy autumn enjoyment conference.
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