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on september 18, some of the three sheep’s officially authorized live broadcast rooms have resumed broadcasting, but the live broadcast accounts under the three sheep group have not yet resumed broadcasting.

jiupai news noticed that the live broadcast room was selling "xiao yang zhenxuan" household portable garbage bags. some netizens flocked into the live broadcast room and shouted to stop the broadcast in the comment area, "why are you still broadcasting live?" "it's not three sheep, it's obviously three wolves." "it's not easy for the anchor to work, please stop the broadcast."

one anchor wore a mask and explained in the live broadcast room that he was authorized to broadcast, not a live broadcast room under three sheep, and that he was just doing his job, and hoped that people would not maliciously attack him in the comment section. another live broadcast room chose to directly close the comment section. as of press time, some of the live broadcast rooms that resumed broadcasting have stopped broadcasting.

xiao yangge’s short video account “crazy xiao yangge” has not resumed broadcasting since september 7. its profile says that we will see each other every saturday at 7pm.

according to beijing business daily, xiao yang, who has been frequently caught up in public opinion storms recently, has begun to lose a large number of fans. "crazy xiao yang" has lost more than 2.18 million fans in the past 30 days.

previously, the hefei high-tech zone market supervision and administration bureau issued a notice stating that it has filed a case to investigate three sheep network technology co., ltd. for suspected "misleading consumers" and other behaviors during live broadcasts, and will handle it in accordance with the law based on the results of the investigation.

the hefei high-tech zone management committee's weibo account "hefei high-tech release" once published a notice similar to the above content, but it was deleted soon after it was published. the notice stated that the hefei high-tech zone market supervision and administration bureau and relevant departments have repeatedly interviewed companies to urge them to standardize their business practices, and will resolutely investigate and deal with any illegal and irregular behaviors in live streaming sales by companies in accordance with the law.

some media visited the three sheep group on xiyou road in hefei and found nothing unusual at the scene. there were sporadic lights on in the office building, and company staff were entering and leaving the park one after another.

according to a report on the situation involving meicheng mooncakes issued by the guangzhou huadu district market supervision and administration bureau, it said that the matter involved two companies in huadu district and one hong kong company. after verification, the quality management system and production process environment met the requirements, and no illegal activities have been found so far.

the district market supervision bureau has sent letters to the market supervision departments where the live broadcast platform is located and the market supervision departments where the live broadcast delivery company is registered, requesting assistance in the investigation. the relevant situation needs further verification. next, the relevant departments will closely follow up on the progress of the incident, conduct further verification of the cooperation relationship and content between guangzhou meicheng food co., ltd. and the relevant live broadcast delivery platform, and strengthen supervision and compliance guidance for related companies.

regarding false advertising, the guangzhou huadu district market supervision bureau stated that because it involves a wide range of areas, the companies involved and the sales company (hefei three sheep network technology co., ltd.) are from different regions, and it will conduct a joint investigation with other local market supervision departments.

the official website of hong kong meicheng shows that in 2019, meicheng group was officially established in hong kong and created three major brands. among them, it includes the brand operation center guangzhou meicheng food co., ltd. in 2023, hong kong meicheng's two new factories in nanhai, foshan and conghua, guangzhou were completed and put into production.

source: jiupai news