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the "sanxingdui" whirlwind swept across the capital, beijing universal studios upgraded its "stunning color", the grand canal water events were wonderful... the cultural and tourism construction of beijing's sub-center has many highlights, and a vibrant city picture is slowly unfolding.

three major cultural facilities attract constant attention

this summer, the popularity of "sanxingdui" continues into the golden autumn. from its opening on june 27 to the end of august, the "sanxingdui and jinsha" exhibition at the beijing grand canal museum has received more than 900,000 visitors. the design concept is drawn from the ship, sail, and water elements in the ancient canal scene, just like an "ancient sail" floating above the sea of ​​trees in the city's green heart forest park.

since its opening at the end of last year, the beijing grand canal museum has held a total of 198 cultural activities of various types. so far, more than 1.9 million visitors have boarded this huge "canal boat" to enjoy the glory of the past and the present in the vast river of time. adjacent to the grand canal museum, the "cultural granary" has a series of good plays, and the "forest book garden" has a rich fragrance of books. the three major cultural facilities in beijing's sub-center are leveraging the city's cultural and tourism map with a vibrant attitude.

beijing art center has expanded new performing arts scenes, with musicals, modern dance, avant-garde drama, immersive performances and other art categories blossoming in multiple places, creating a place to check in and gather for urban art life that attracts young audiences. since its opening, it has held 190 performances and 176 art events of various types, receiving a total of 256,000 people, providing high-quality cultural and leisure life for the audience in the sub-center of the city.

experiencing intangible cultural heritage, watching the restoration of ancient books, listening to vinyl records... beijing city library has given readers many surprises. walking into the huge "forest book garden", the intangible cultural heritage document library on the first floor has a collection of 20,000 books, and a three-dimensional and rich world of intangible cultural heritage inheritance slowly unfolds. focusing on traditional festival culture, beijing city library has held 55 events this year. next year, the intangible cultural heritage museum will launch 100 events, inviting intangible cultural heritage inheritors from all over the country to interact with readers.

the “canal” cultural brand becomes brighter and brighter

the ancient canal continues its millennium cultural context, and the unique canal culture has gained new vitality, painting an endless cultural and ecological picture on the blueprint for the coordinated development of beijing, tianjin and hebei.

the grand canal scenic area takes advantage of its water resources and waterfront opportunities to plan marathon and cycling events, as well as trendy and fashionable sports activities such as frisbee and bmx, and introduces water sports such as paddleboards, kayaks, and power surfboards. the scenic area's good natural ecology and biodiversity have also become a natural education classroom for young people on forests, rivers, animals and plants, stimulating the vitality of the waterfront area.

there is culture, sports, and popularity. in 2024, the central area of ​​the scenic area was rated as the third batch of national night culture and tourism consumption clusters, adding more fireworks to the creation of a 5a-level scenic area. the scenic area uses existing facilities to create a trendy "daytime coffee and nighttime wine" new dining experience to activate the waterfront night economy. at present, tongzhou district has signed the "north canal development and construction cooperation framework agreement" with tianjin and hebei, laying the foundation for the cooperation and development of relevant parties in the development of cross-regional cultural and tourism industries, and leading the upgrading of the tourism industry in beijing, tianjin and hebei.

the beijing (tongzhou) grand canal cultural tourism scenic area will continue to take the history and culture of the grand canal as its main theme, plan to launch high-quality cultural and tourism products and cultural and tourism festivals, continue to create a "canal" cultural brand with distinctive characteristics, and assist in the construction of an international consumer experience area and world-class tourist resort with profound cultural heritage, high ecological charm, and strong characteristic linkage.

do a good job on "universal studios × grand canal"

as an important node in the grand canal's colorful tourism belt, tongzhou will create an international consumer experience area of ​​"universal studios × grand canal".

now is the golden autumn, and beijing universal studios' autumn theme event "stunning colors" universal evening event has been fully upgraded. over the past three years, beijing universal studios has launched special theme events such as universal chinese new year, cool summer, and winter town, bringing endless fun to tourists. in order to undertake the spillover function of universal studios theme park, the sub-center cultural tourism area has introduced a number of high-quality cultural tourism industry projects to create an international cultural tourism consumption landmark integrating cultural tourism leisure, cultural tourism creativity, and cultural tourism technology.

the cultural tourism zone continues to introduce key projects. at present, four key industrial projects in the cultural tourism zone have been started. it is only across the road from the universal theme park. the commercial and entertainment complex on the zhangjiawan depot with a ground development scale of 302,000 square meters is being accelerated. the largest outlet in beijing has been topped out and will be open to the public next year.

source: beijing urban sub-center news

reporter: guan yiwen

process editor: u071