huawei launches new cloud media service solution to accelerate the intelligent development of the media industry
2024-09-14
한어Русский языкEnglishFrançaisIndonesianSanskrit日本語DeutschPortuguêsΕλληνικάespañolItalianoSuomalainenLatina
nearly 100 representatives from many leading companies in the global media and entertainment industry gathered in amsterdam, the capital of the netherlands, on the 12th to witness huawei's release of a new cloud media service solution. participants believed that the series of solutions released by huawei cloud, which combines cloud services with artificial intelligence (ai) and other technologies, will not only deeply promote the development of media convergence, but also accelerate the intelligence of the media industry, and is expected to build a new ecosystem for the future media industry.
image caption: shi jielin, president of huawei cloud global marketing and sales services, delivered a speech at the event.
"the rapid development of artificial intelligence technology has brought unprecedented development opportunities to the media industry, and the entire chain of content creation, distribution, and consumption is being reshaped." shi jilin, president of huawei cloud global marketing and sales services, said in his opening speech: "relying on powerful cloud computing power, a global storage and computing network with a unified architecture, and deep ai technology accumulation, huawei cloud provides full-media service capabilities such as huawei cloud digital content production line and media network, and tailors a full-stack solution for the media industry, helping media partners achieve efficient, intelligent, and secure operations in every link."
shi jilin said: "through continuous media technology innovation, huawei cloud hopes to share china's internet experience and world-leading practices with more customers, and jointly open a new chapter in the media and entertainment industry."
image caption: lv yangming, president of huawei cloud media service products department, spoke at the event.
at the event, lv yangming, president of huawei cloud media service product department, released the ai-native huawei cloud media service solution, which aims to help the media and entertainment industry improve content production efficiency, innovate content distribution experience, and evolve value realization models through "new efficiency, new experience, and new model", and tap into the second growth curve. "with the breakthrough and maturity of ai technology, the audio and video industry is being restructured. in terms of efficiency improvement, cloud and ai enable content production changes," he said.
at the event, huawei cloud released capabilities including digital humans in ai automatic content generation mode, ai original video translation, and ai animation generation, which can achieve faster and better content production. for example, huawei cloud's new digital humans can shorten the short video production cycle from days to minutes, while supporting more than 20 languages, with a lip matching accuracy of up to 98%, and are widely used in many industries; the ai animation generation function reduces the animation production cycle from months to weeks, and users only need to submit 30 pictures of a specific artistic style for training, and then they can transfer animations in that style, helping customers quickly realize content distribution and monetization; ai original video translation technology reduces the video multi-language dubbing cycle from months to days, while retaining the original character's timbre, emotion, and tone, it can also generate new lip shapes to ensure that the corresponding lip shapes in different languages are consistent.
in addition, huawei cloud's low-latency live broadcast can reduce the delay to 500 milliseconds. at the same time, users can evolve from one-way viewing and liking of short videos to watching and chatting in an interactive live broadcast room, continuously improving the interactivity of the video. in terms of personalized advertising, huawei cloud uses ai recognition and encoding and decoding capabilities to achieve accurate delivery and natural integration of advertisements without interrupting the user's playback experience.
it is reported that the new series of solutions released by huawei cloud have cooperated with many customers in the media and entertainment industries at home and abroad, not only helping customers to significantly increase the number of users, but also significantly improving their commercial revenue capabilities.
image caption: during the event, huawei cloud officially launched the media and entertainment industry ecosystem alliance.
during the event, huawei cloud, together with nearly ten domestic and foreign customers and partners, officially launched the media and entertainment industry ecological alliance, which aims to develop an ecological construction based on ai content production and streaming media business, and promote the coordinated progress and prosperous development of the entire industry through resource sharing and complementary advantages. (xinhuanet)
