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looking for a soulmate

draw lantu together

in the legendary city of turin

with the attitude of a brave man

start the journey to the global market

looking south from the heart of piazza san giovanni, your gaze will travel back in time, just as it would have been seen by people during italy’s unification in the late 19th century – the duomo di torino, an architectural masterpiece that has been telling the story of the renaissance since 1491.

although cities such as milan, rome, and florence are well-known around the world, turin, the first capital of unified italy, is little known for its unparalleled architectural treasures and profound historical and cultural heritage. it was in such a legendary city that on september 13 (turin), china's independent high-end new energy vehicle brand, voyah, unveiled the courage global version of voyah, helping let'svoyah's "share voyah" strategy set sail in overseas markets. a dialogue between technology and history has begun.

turin has a long history, dating back to the third century bc. however, it was the savoy dynasty that really pushed it to the pinnacle of art and culture. since the 16th century, turin has become the center of the family's territory, followed by the birth of a series of magnificent palaces and churches. among them, the turin cathedral is the most eye-catching. it is not only a symbol of the city, but also a treasure of italian religious architecture. the facade of the church is decorated with white marble, which is unique in the architectural style dominated by bricks and stones at the time, showing pioneering and innovation. lantu automobile is well aware of this and has deeply rooted the design concept of "originality first" in lantu's friends, just like the turin cathedral, which is eclectic and leads the trend. its front face design, whether it is a simple one-piece shape or a sharp through-style style, can meet the pursuit of personalized aesthetics by different users.

when you sit in this original design lantu zhiyin and let it take you through the streets and alleys of turin, you will find that its small body fits well with the narrow streets of europe, and the smooth lines shuttle between the ancient buildings, like a bright color on the canvas. going east from the turin cathedral, the 16th-century palazzo reale di torino gradually comes into view. this building combines renaissance and baroque styles, with rich decorations on the porch, and the galleria sabauda is hidden in it. it is one of the richest and oldest art museums in italy. the architecture of the gallery is mainly in the neo-baroque style, emphasizing the depth and dynamics of the space through rich decorative elements, and using color and light and shadow effects to enhance the three-dimensional sense and visual impact of the space. the interior design of lantu zhiyin also reflects the meticulous consideration of the spatial perception. the borderless design concept runs through it, and from the perspective of driving and operation, it provides drivers and passengers with convenient operation and comfortable riding experience. the straight-wing center console panel draws on aviation elements, emphasizing the technological sense of the interior space while making the control and display more intuitive. the full-area breathing atmosphere light in the car provides 128 colors of magical changes, which can be adjusted at will, and has a dialogue across centuries with the architects of the sabauda art museum.

turin is not only an art treasure house in italy, but also an industrial center, especially the cradle of automobile culture and the birthplace of fiat. the biscaretti automobile museum is an important place to explore turin's automobile culture. it houses more than 400 cars produced since 1769, showing the evolution of automobile technology and the changes in social culture. turin's scientific research institutions and innovation laboratories provide fertile soil for the development of electric vehicles and intelligent driving technology. with the global debut of lantu zhiyin, the intersection of new technologies is lit up here, showing lantu automobile's leading technology level in new energy vehicle platforms, three-electric, electronic and electrical architecture, battery safety and other aspects.

as a chinese independent high-end new energy vehicle brand, voyah has carried the essence of chinese culture since its birth. the voyah global edition is named "courage", carrying the eternal story of "friends" in "high mountains and flowing water". it chose turin, a city that combines architecture, art and automobile culture, to start its journey to the global market with a brave attitude, looking for friends and drawing voyah together.

producer/fionn

executive/nathaniel yeh

text supervision/hans

written by li ping

design/kira