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another record high! some stores can no longer bear it...

2024-09-14

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source: securities times

while gold prices have hit new highs, sales of gold jewelry have fallen into a "cold winter".

on september 13, the international gold price continued to hit a record high, with london gold spot rising to a high of $2,583.39 per ounce and comex gold futures rising to a high of $2,611.7 per ounce, setting new historical highs.

the popularity of gold has also spread to the secondary market. today, a-share gold and jewelry concepts rose sharply. as of the close, pengxin resources rose by the daily limit, shanjin international rose by more than 4%, chifeng gold and zijin mining rose by more than 3%, and china national gold and shandong gold rose by more than 2%.

according to incomplete statistics, the international gold price has hit new highs more than 20 times this year.

as the international spot gold price hit a new high, the domestic gold retail price also rose rapidly. according to chow sang sang's official website, on september 13, the store's gold jewelry was priced at 761 yuan per gram, a sharp increase of 15 yuan from the previous day.

"today's gold jewelry price has reached 588 yuan per gram." manager huang, who is engaged in gold sales in the shuibei gold and jewelry cluster in shenzhen, told reporters, "the gold price has been fluctuating at a high level recently. everyone seems to be 'immune' to the news of record highs in gold prices. the popularity of the gold jewelry retail market has cooled a lot compared to the beginning of the year." he also told reporters that the sales volume of gold jewelry has declined by between 30% and 50% in recent months, but the sales volume of investment gold products such as gold coins and gold bars has increased significantly.