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on september 10, pitaka teamed up with london high street fashion brand aries and its sub-brand noproblemo to create the first weavable lumintex™ (fluorescent fiber) and launched the pitaka × aries × noproblemo co-branded luminous mobile phone cases and electronic accessories products, jointly exploring the cognitive boundaries of weaving technology and trendy art. this co-branded series includes three styles: alien, noproblemo, and credit card, which are compatible with the iphone 16 pro series, as light as 21.49g and as thin as 1.14mm.

aries is a high street fashion brand from london, which retains its love for retro street culture and is full of rebellious spirit that refuses to follow the rules. its sub-brand noproblemo and the brand's representative slogan "no problemo" are both strong and soft, expressing a fearless attitude in the most relaxed tone.

the collaboration between pitaka and aries combines the brand's personality and conveys an attitude that personality does not need to be hidden or disguised. it naturally shines in every moment of our daily life, injecting more novelty and playful attitude into the unchanging life - this is the "luminous physique that cannot be hidden". the visual of this product was shot by south african artist and photographer lea colombo. lea's works are known for their bold use of colors and unique shooting techniques. they are not bound by traditional composition, and are brave enough to break through the established rules of the fashion industry and challenge traditional visual habits. this spirit of exploration has also injected a kind of brilliant creativity into this collaboration.

creating a new technological breakthrough, pitaka pioneered the weavable lumintex™ (fluorescent fiber), weaving light into the yarn. lumintex™ (fluorescent fiber) is a unique weavable, ultra-thin polymer fiber with luminous function. pitaka's r&d team modified the polymer formula with flexible design and modified the fiber surface microstructure to make the luminous material show high weaving flexibility, making the luminous function weavable for the first time. it is worth mentioning that lumintex™ (fluorescent fiber) is based on traditional technology and adjusts the molecular particle size to make it have more efficient light absorption performance than ordinary luminous materials. it only needs to be exposed to visible light (sunlight, fluorescent lamps, ultraviolet lamps, etc.) for a short time to achieve the luminous visual effect.

in addition, pitaka has refreshed the weaving order. after graphic weaving, it has realized the weaving of aramid fiber text for the first time. pitaka has redesigned the weaving method by developing a new generation of looms, and incorporated the classic elements of aries and noproblemo as cultural design carriers, weaving them into the lining to express an innate attitude.

in addition to the phone case, pitaka and aries also have a series of derivative accessories, including aries co-branded aramid fiber keychain, aries co-branded mobile phone lanyard, and aries co-branded limited phone case gift box. among them, the aries co-branded limited phone case gift box is limited to 99 sets worldwide, including: aries co-branded luminous case × 3, co-branded t-shirt × 1, co-branded mobile phone woven bag set × 1, co-branded keychain × 1, co-branded mobile phone lanyard × 1, flashlight × 1, sticker × 1.

the aries co-branded aramid fiber keychain is made of aramid fiber, continuing the pitaka style aesthetics and incorporating classic aries and noproblemo patterns. it can be used in combination with keys, backpacks, pendants, etc. to match your fashion inspiration.

the aries co-branded mobile phone lanyard is designed with adjustable length, allowing you to easily wear it crossbody, hanging in front of the chest, or around the wrist. paired with the aries cylindrical mountaineering buckle, it adds more fashion to your daily style.

the new pitaka × aries × noproblemo joint series is now officially on sale, inviting every user who dares to express themselves to shine together!