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if you work hard, you can have a daughter of your peers? how can the slogan of civil service examination training be so vulgar?

2024-09-13

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jimu news commentator xu hanxiong

huatu education, which focuses on vocational education, has recently been hotly debated by netizens due to an advertisement. recently, some users reported on social media that the slogan of huatu education's classroom is "if you don't work hard, your daughter may be hugged by her peers; if you work hard, you hug your peers' daughters." the content is indecent and the values ​​are distorted. there is a suspicion of "objectifying women" and "consuming women." in this regard, the relevant person in charge of huatu education said: "the incident has been promptly reported to the leadership, and the advertisement has been offline as soon as possible." (according to a report by southern metropolis daily on september 12)

advertisement picture exposed by netizens (source: southern metropolis daily)

as a well-known public examination training institution, huatu education's appearance of such a slogan in the classroom is simply a complete loss of moral integrity. if it is said that the teacher is not careful in speaking in class and talking nonsense, it is another matter. this is a propaganda slogan in the classroom, which has been drafted by the copywriter. how can it be a joke? since it is a propaganda slogan, it shows how dirty the trainer's mind is.

some netizens responded, saying, "i can't imagine this is a slogan from a civil service exam training institution." "is the purpose of taking the civil service exam to be able to hold someone else's daughter? what kind of values ​​are these?" "are people who have been indoctrinated with such ideas really suitable for taking the civil service exam?" "who did our girls offend?" the netizens' angry retorts were sharp, pointing out the vulgarity and boredom of the slogans used by civil service exam institutions.

according to the "regulations on the recruitment of civil servants", the recruitment of civil servants emphasizes political standards and adheres to the principles of both ability and political integrity, morality first, career first, and fairness and integrity. applicants for civil servants should have good political qualities and moral character. public examination institutions should carry out education and training around the requirements of the "regulations on the recruitment of civil servants". if you promote "you work hard, you hold the daughter of your peers", wouldn't this teach the students badly? what kind of quality and character can the students trained in this way have? how can training that runs counter to the requirements for civil servants' application produce qualified applicants?

civil service exam training should be a serious matter. such vulgar classroom slogans are incompatible with the requirements of civil servants. this is worrying. where are the students going to be led? such slogans, which take the disgusting as interesting and the vulgar as motivation, will only lead people astray. they are harmful and poisonous chicken soup in any class, and are not worthy of the elegant hall of civil service exam training.

according to reports, this is not the first time that huatu education has "turned over" in advertising. in august this year, the chongqing market supervision bureau released a batch of typical cases of false and illegal advertisements in sichuan and chongqing. among them, the sichuan branch of huatu education was fined 200,000 yuan for promoting "the end of the universe is the establishment" and "you must pass every exam." previously, the propaganda slogan hung by a branch of huatu education in a certain place was equally shocking. the slogan said "if you pass the civil service exam, you can decide the country and choose your wife." some industry insiders pointed out that the slogan was suspected of vulgar and false propaganda, and it could also be said to be a stigmatization of the civil service team.

the propaganda slogan that caused controversy before (screenshot of online video)

the advertising law clearly stipulates that advertisements should express their content in a healthy form and meet the requirements of socialist spiritual civilization construction. the content of advertisements must not violate the good social customs. the classroom slogan "you work hard, you hold the daughter of your peers" is a gimmick, which obviously violates the above regulations. in this regard, it cannot be just offline and should be punished.

education is to promote human development and cultivate talents needed by society. practitioners should "be a model for others with their words and a model for the world with their actions". if the public examination institutions are "not upright themselves", how can they correct others? openly displaying vulgar propaganda slogans in the classroom, such training is not misleading students.

although the slogans in the classroom are not equal to the purpose of the civil service examination training institution, such slogans will "spoil the whole barrel" and affect the overall image of the institution. therefore, huatu education should regulate its advertising in various places. this is responsible for its own image and the market. don't allow vulgar propaganda just to attract students.

(source: jimu news)

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