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as china enters a moderately aging society, the number of elderly people is increasing rapidly, and alzheimer's disease and related cognitive impairment diseases have become increasingly serious social problems. according to data from the lancet public health, there are about 9.83 million alzheimer's disease patients among the elderly over 60 years old in china, accounting for 1% of the total population, and the prevalence rate continues to rise. it is estimated that by 2030, the number of patients will increase to 30 million. at the same time, the trend of younger patients also brings greater challenges to society and families.

with the rapid development of artificial intelligence technology, aigc technology has great application potential in the field of health science popularization and advocacy, especially in preventing cognitive impairment in the elderly. combining ai (love) with public welfare science popularization can bring new efficiency to public welfare activities. therefore, shanghai charity foundation, phoenix public welfare, shanghai putuo district happiness hippocampus elderly service center, together with way to um, aigcxchina (china aigc industry alliance), peking university ai fish doctor and other ai-related public welfare communities, zhejiang smile tomorrow charity foundation, research institutions, medical experts, public welfare media and caring enterprises green valley pharmaceutical technology, launched the "2024 world alzheimer's day ai (love) public welfare content co-creation plan" to jointly explore the innovative application of aigc technology in the popular science advocacy theme activities of world alzheimer's day.

this public welfare co-creation project aims to unite the wisdom and resources of all sectors of society to create a more inclusive, understanding and hopeful future. we look forward to bringing light and warmth to alzheimer's patients through the combination of technology and humanistic care, and demonstrating the powerful power of technology for good.

raising public awareness: enhance the public's understanding of alzheimer's disease through effective publicity and eliminate misunderstandings and prejudices against patients.

promoting research support: encourage and support scientific research to deepen the understanding of alzheimer's disease, and explore the application of aigc technology in early intervention of alzheimer's disease.

caring for patients' families: provides important information and resources to people with alzheimer's disease and their families to help them better cope with the challenges brought by this disease.

innovative content production: with the help of aigc technology, we collaborate with all sectors of society to create multimedia content related to alzheimer's disease, including videos, pictures, articles, and interactive agents, to spread knowledge in novel ways.

the following are the details of the event:

activity theme

protect memories and go with ai (love)! use the co-creative power of ai (love) to protect memories and warm his lonely world.

recruitment target

all enterprises, institutions, social organizations, university societies, unregistered organizations (community, volunteer, temporary organizations, etc.), other legal entities (media, scientific research institutions, public institutions, etc.) and individual citizens in china (including hong kong, macao and taiwan) that are committed to public welfare and charity can participate in the competition.

in addition to voluntary registration from the general public, the organizers have also specially invited a number of industry elites from the public welfare, media, creative and academic circles to form an expert recommendation panel to jointly recommend outstanding creators for the selection.

collection of co-creation content

intelligent agent: used for public welfare science popularization and early intervention of alzheimer's disease

image: co-create images related to alzheimer's disease through the use of vincent images

video: using aigc technology to create a music video related to alzheimer's disease

application deadline

september 20, 2024 (friday) 17:00

application method

self-recommendation registration method 1: please scan the qr code below.

after scanning and joining the group, staff will connect you to professional knowledge training on alzheimer's disease.

self-recommendation registration method 2:

please send your work to the email address, contact person: qian nan [email protected] (thank you for submitting your interpretation of the work and your original intention of participating in the work)

professional support

MSU Dementia Care Support Lab

pangu think tank aging research institute

department of social work, school of social development, east china university of political science and law

department of neurology, peking university sixth hospital

department of neurology, jiangsu provincial people's hospital

personal gains of co-creation members

public welfare certificate issued by shanghai charity foundation + happiness seahorse + phoenix.com public welfare

invite people to participate in offline community charity experience activities and hold offline alzheimer's disease charity content exhibition

personal gains of the shortlisted co-creation members

public welfare certificate issued by shanghai charity foundation + happiness seahorse + phoenix.com public welfare

invite people to participate in offline community charity experience activities and hold offline alzheimer's disease charity content exhibition

the shortlisted outstanding co-creation works will be broadcast on phoenix.com's public welfare channel and receive traffic support from tiktok.

be upgraded and invited to participate in the 2024 world alzheimer's day ai (love) charity content co-creation competition, and have the opportunity to receive the co-creation bonus provided by the caring enterprise green valley pharmaceutical technology

selection process

the selection process is divided into five stages: start-up, submission, competition launch, invitation to shortlisted contestants, and award ceremony:

1. start submission (august 22, 2024)

2. accepting submissions (august 22, 2024 - september 20, 2024 (friday) 17:00)

3. announcement of competition rules (september 21, 2024)

4. finalists will be determined and invited to participate (september 25-30, 2024)

5. announcement of the list of winners of the competition (october 11, 2024) (double ninth festival)