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canalys, an independent technology market analysis organization, recently released the "china smart cockpit soc manufacturer leadership matrix" report. based on the outstanding performance of smart cockpit soc manufacturers in the chinese market and the development of the automotive industry ecosystem in the past 12 months, xinchi technology and seven other manufacturers including qualcomm and intel stood out from many competitors and were selected as canalys' 2024 china market smart cockpit soc manufacturer leadership matrix champions.

the position of the manufacturers in this leadership matrix is ​​based on the feedback from tier 1 suppliers of smart cockpit controllers and automotive ecosystem partners in different evaluation dimensions such as cooperation satisfaction and future cooperation willingness, as well as canalys analysts' evaluation of smart cockpit soc products, market strategic competitiveness and comprehensive market performance. in the past 12 months, several champion manufacturers have demonstrated excellence in promoting the development of the smart cockpit industry with upstream and downstream of the industry chain and maintained strong business continuity. at the same time, they have also demonstrated leading levels in technology path planning and strategic upgrades.

in this report, canalys evaluated 16 smart cockpit soc manufacturers in the chinese market. the selection criteria included whether these manufacturers could provide system-level chips dedicated to providing computing power for smart cockpits (equipped with central control screen + ota + network connection functions). champions has demonstrated the highest level in the industry in terms of technology path planning and execution, supply chain management, service capability planning and construction, and also showed strong growth prospects.

other manufacturers are divided into:

contenders: market leaders who need to improve their competitiveness and/or partnerships.

scalers: potential “rising star” manufacturers with the qualities to attract ecosystem partners.

foundations: vendors with low partner satisfaction and/or low commitment.

among the champions manufacturers, xinchi technology is in a leading position as a local cockpit brand. xinchi's x9 series of smart cockpit chips has a family-based product layout, comprehensively covering 3d instruments, ivi, cockpit domain control, cabin-parking integration, cabin-driving-parking integration, central computing platform and other cockpit applications from entry-level to flagship level, and is actively leading the product development of ai cockpits. at present, xinchi's cumulative cockpit chip shipments have exceeded 4 million pieces, covering nearly 40 mass-produced models of automakers such as chery, changan, saic, gac, baic, dongfeng nissan, and dongfeng honda. previously, in the "top10 passenger car cockpit chip deliveries in the chinese market in the first half of 2024" ranking released by gaogong intelligent automobile research institute, xinchi also occupied the top spot in the local cockpit chip market share.

looking ahead, the chinese smart cockpit market will generate more revenue opportunities under the combined effect of accelerated penetration and demand for technology upgrades. more manufacturers have indicated that they will use the chinese market as a strategic market to verify product advancement and system capabilities, and will use technology investment as a guide to expand the influence of the chinese market and achieve a leading position in the global market on this basis.