ju jingyi "dropped in" on tencent channel to promote qq's "social helps social" theme charity
2024-09-11
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recently, the "99 charity day" was officially upgraded to the "jiujiu charity festival". in order to inspire more enthusiasm for charity, qq has specially launched the "social helping social" theme charity event. as the qq charity ambassador, actress ju jingyi "dropped in" the "tencent channel" to encourage fans to accumulate and donate more social energy through interactive chats in the channel, so as to help children with autism exchange rehabilitation courses and get better treatment. as of the 10th, qq users have donated a total of 96.73 billion social energy, which will be used to exchange for autism rehabilitation courses in the future.
the power of love from the tangerines promotes "social helping social"
on september 7, ju jingyi "dropped in" the official channel of "ju jingyi" and replied to the comments of fans in the comment area, encouraging everyone to be positive and kind. more fans responded actively and participated in the discussion by posting, chatting in discussion groups, and building a floor in the comment area. during the "jiujiu charity festival", the more you chat, the more energy you have. according to statistics, the number of interactions of ju jingyi's "jiujiu charity airborne post" exceeded one million. the energy points donated by fans can help children with autism exchange for corresponding rehabilitation courses and get better treatment.
during the event, fans' goodwill was greatly stimulated. a psychology major shared her feelings about the difficulty of curing autistic children, which won ju jingyi's praise. when fans asked how to help autistic children, ju jingyi encouraged everyone to try to understand and care about them first.
miju also enthusiastically shared her experience of helping autistic children by drawing together, hoping that more people can participate in charity activities.
many other people have been positively influenced by ju jingyi and have integrated love into their daily lives. they have spontaneously participated in various public welfare activities, and have continued to do good deeds such as providing warmth to sanitation workers and donating books.
doing charity on the channel to renew the personality charm of stars
there are many celebrity-related fan communities in tencent channels, where fans can follow and track celebrities’ film and television works, public activities, etc. celebrities will also personally come to their fan channels to interact and chat with fans, convey positive values, and encourage fans to devote themselves to more meaningful things.
for celebrities, this is about radiating their personal charm, extending the relationship between celebrities and fans to society, and helping and influencing more people.
in the "social helps social" themed charity event, the interaction between ju jingyi and the fans is a testament to this. fans saw the more real and warm side of the stars, and were deeply moved and took action.
a qing, the management partner of ju jingyi's official channel, said: "the greatest significance of celebrities to fans is to guide their values. on the channel, xiaoju called on us to do charity together, which really helped those in need; at the same time, everyone spread the information as soon as possible, attracting more and more people to participate. this huge energy is a manifestation of personal charm, which will subtly influence us and do more good things for the society."
