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the seventh season of "round table" ended warmly, and the round table culture is filling the increasingly scarce "chat healing power" resources

on september 5, 2024, with the last episode of this season being launched as scheduled, the seventh season of the cultural program "round table" hosted by dou wentao and exclusively broadcast by youku also ushered in the final moment. from the heavy return on june 20 to the warm closing on september 5, a round table, a group of new and old friends, and twelve episodes of happy gatherings and chats not only once again proved the evergreen nature of this cultural chat show, but also set a new series high of 9.3 douban ratings, which also reflects that the program itself is still growing, and has become a phenomenal cultural program in 2024 with a double harvest of brand and social value.

the “round table universe” has formed an ecological effect, and the round table culture has evolved in depth in multiple dimensions.

in 2016, dou wentao, who once joked that he "lived solely on chatting" for his entire life, created a chinese chat and interview program "锵锵三人行" with over 6,000 episodes on phoenix tv. he then brought "chatting" from traditional television to the internet, creating "round table talk", making this ancient yet trendy way of communication even more unique and vibrant.

each episode is at least 90 minutes long, with diverse and open themes that are rooted in the present but transcend time and space, humorous and casual conversation expressions, and the mutual complementation of "familiar people" and "newcomers". the seventh season of "round table" not only continues the brand's core genes of equal communication, collision of ideas, insight into life, and caring for the warmth and coldness of the world, but also gradually opens up the "round table universe" in the roundtable discussions with diverse guests and a wide range of topics, connecting the "round table universe" that is not boring, not preachy, has attitude and is more warm, with people, things, emotions and reason.

today, the "round table culture" derived from the "round table talk" has become a form of communication that everyone loves. from the "round table sharing" session that is standard in various industry summit forums to the small gatherings of three or five friends at roadside stalls and the leisure breaks and chats during work in the workshop, the casual and aimless communication culture advocated by the "round table talk" is releasing its unique charm in every capillary of society.

promote a return to the essence of social interaction and use the "healing power of chatting" to dispel loneliness and anxiety amid the social hustle and bustle

loneliness has been an eternal theme in human society since ancient times, especially in the current era of "being together regardless of the world". the internet has given everyone rich possibilities to establish connections with others and society. however, developed social media and efficient communication channels have allowed more and more modern people to truly experience the loneliness and anxiety brought about by the "disappearance of those nearby". having warm exchanges with real people and getting "healed by chatting" has become a common desire of many modern people.

bringing "healing power of chatting" to audiences from all over the world and pushing more people to return to the essence of social interaction is also one of the important starting points of the seventh season of "round table". whether it is academic masters, performing stars, artists, or critics, each guest sincerely expresses their own personality and opinions in a casual atmosphere, and tells professional knowledge with "first-hand" personal experience and unique observations. the audience can also clearly feel the sincerity of the guests outside the round table, which stimulates resonance and obtains a warm healing chat in the fast-paced and complex network voices that emphasize intuitive stimulation. this is also the reason why the seventh season of "round table", a cultural program of casual talk, can obtain 1.08 billion readings of the main topic on weibo, top1 on douban's domestic word-of-mouth variety show list, top3 on youku's overall hot search list, and the word-of-mouth fermentation reported by several media, and fans from all walks of life spontaneously posted true confessions.

online and offline multi-dimensional linkage, the original intention remains unchanged to revive the chat culture

the round table, which made a strong comeback this year, has also made many fruitful innovative attempts on the road to reviving the chat culture. it held an offline meet-up with over 200 people, promoted topic discussions in collaboration with new weekly, expanded the promotional screens to 120 well-known business districts in 23 first- and second-tier cities, and 40 guangzhou metro stations, recorded two episodes of fanhua outdoors, and released the program volume through tv and internet collaboration. these multi-dimensional innovative attempts online and offline have allowed the chat culture advocated by the round table to efficiently reach more audiences, subtly established a broader cultural link, and continued to spread the seeds of "chat culture."

as a core component of youku's cultural program matrix, the perfect ending of the seventh season of "round table" may be the starting point for the new season of the program. the future is unpredictable, but chatting will never go out of style. we look forward to the wonderful presentation of the next season of "round table".