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tom ford shanghai plaza 66 pop-up store grand opening

2024-09-05

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on september 3, 2024, the tom ford pop-up store in shanghai plaza 66 was officially unveiled, marking the brand’s first time entering plaza 66.

the pop-up store is located on the 2nd floor of shanghai plaza 66. the store decoration combines modern and luxurious elements with the brand's new design concept. tom ford's iconic gray tone is widely used, with chrome and mirror elements to create a comfortable and modern atmosphere.

the new store will sell tom ford men's clothing, accessories, and handmade custom suits. the store will offer the world's first made-to-measure service for men's knitwear, and sell a variety of knitwear products from the 2024 winter series, including a variety of styles and materials. the new store also launched the entire tom ford series of clothing worn by the legendary secret agent james bond played by british actor daniel craig in the "007" series of movies. the store will sell the most complete series of clothing ever, including evening gowns, suits, shirts and silk accessories. at the same time, in order to match the current popular "pilot" style, the new store will sell pilot leather jackets, coats and jackets, and provide exclusive colors for customers to choose from in this limited-time store. all tom ford men's clothing is custom-made in italy, with elegant tailoring lines, unique and sophisticated materials, and all details are hand-sewn.

the opening of a pop-up store in shanghai plaza 66 demonstrates the brand's vision and determination to provide chinese consumers with a luxury shopping experience. it also shows that tom ford is vigorously expanding its presence in the chinese market, further consolidating its influence among high-end consumer groups, and strengthening its market position in china.

actor han dongjun appeared at the opening event of the hang lung plaza pop-up store wearing a dark grey striped suit from the tom ford 2024 winter collection. the classic tailoring combined with exquisite materials creates a gentlemanly and elegant style, interpreting the aesthetics of modern wear.

tom ford shanghai plaza 66 limited time store

shop 216a, plaza 66, 1266 nanjing west road, jing'an district, shanghai

about tom ford fashion

tom ford fashion is the fashion business held by the ermenegildo zegna group through an exclusive long-term license agreement with the estée lauder companies inc. from 2023. founded in 2005 by designer tom ford, the brand is known for its exquisite tailoring and craftsmanship as well as modern luxury glamour.

ermenegildo zegna group currently manages the entire tom ford fashion business - including the creation and development of men's and women's fashion, accessories, jewellery, textiles and home design products, as well as merchandising, production, and distribution through retail and wholesale channels.

in 2023, lelio gavazza was appointed ceo of tom ford fashion. the estée lauder companies is the sole owner of the tom ford brand, its trademarks and other intellectual property rights.