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zhiji auto cmo li weimeng: the new ls6 aims to compete for tesla model y market share

2024-09-04

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it home reported on september 4 that during the 2024 chengdu auto show, the new zhiji ls6 will start pre-sale, with the pre-sale rights price starting from 229,900 yuan.

it home has the following published prices:

the price of the lizard smart driving edition is rmb 239,900, and the pre-sale price is rmb 229,900

the pre-sale price of the super-performance lingxi zhixiang version is 309,900 yuan, and the pre-sale rights price is 299,900 yuan

according to autohome, zhiji auto cmo (chief marketing officer) li weimeng said that in the suv market segment, model y is still the leading model in terms of sales. the new ls6 aims to compete for model y's market share.

since chinese consumers like suvs and manufacturers are willing to promote suvs at mainstream prices, everyone should be brave enough to challenge the dominance of model y in the market segment. "we can first pull model y down from the altar, and then compare ourselves to see who is the number one."

li weimeng also mentioned that smart electric vehicles will definitely be like 3c mobile phones, with one iteration per year as the development direction. now we have four products, and we can release three to four models per year, which not only maintains zhiji's brand traffic and attention, but also meets user expectations.