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welcoming alia bhatt as l'oréal paris brand ambassador

2024-09-04

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l'oréal paris welcomes a new member to its celebrity dream team: confident, brave and talented, the 30-year-old alia bhatt has not only conquered countless audiences with her outstanding acting skills and fearless spirit, but has also demonstrated the power, wisdom and unlimited potential of modern women through her personal brand and career. l'oréal paris looks forward to working with alia bhatt to empower women around the world and help them bloom with more confidence and beauty, which we all deserve.

from mumbai to hollywood

alia bhatt was born in mumbai, india. she rose to fame in 2012 with her lead role in the film student of the year, and subsequently demonstrated her extraordinary talent and diverse acting abilities in films such as highway, udta punjab, raazi, gully boy and gangubai kathiawadi. the latter two films premiered at the berlin film festival, and she won her first national award for the latter.

she has played a rich life story through multiple roles, reflecting her pursuit of authenticity, strength and diversity, and these experiences have also become a bridge between her bollywood and hollywood. in 2023, alia bhatt made her breakthrough on the international stage through the hollywood film "heart of stone".

a voice dedicated to empowerment and inclusion

in addition, alia bhatt is committed to providing influential solutions to environmental and social issues by supporting foundations and environmental film festivals. at the same time, as a public figure, alia bhatt actively uses her platform to advocate for environmental and social progress: she founded her own sustainable children's clothing brand to encourage children to pay attention to environmental protection and sustainable development from an early age. alia bhatt has therefore been awarded the title of "world's most influential person" by magazines such as time, forbes and gq.

“we are honored to welcome alia bhatt to our family,” said delphine viguier-hovasse, global president of l’oréal paris. “i admire how alia bhatt has used her global platform and diverse roles to drive inclusivity in the film industry and promote indian cinema around the world. her extraordinary feminine talent, entrepreneurial spirit, and commitment to people and the planet make her a worthy l’oréal paris brand ambassador.”