news

jimu news reporter yao gang

correspondents: li shuping and zhu yuanyuan

on september 3, the launch ceremony of wuhan automobile renewal consumption season and the unveiling ceremony of china auto valley brand operation center were held in wuhan economic development zone. on the same day, the china auto valley brand operation center was unveiled to help "jingchu excellent products" and "auto valley made" attract customers and expand the market. it was announced at the event that from september to december this year, consumers who purchase corresponding models (excluding second-hand cars) from eligible automobile sales companies in wuhan can redeem up to 4,000 yuan of consumer coupons, and the total subsidy amount is 100 million yuan.

china auto valley brand operation center unveiled

at the event, wu zhifeng, head of wuhan sports center group co., ltd., introduced that the total planned land area of ​​wuhan sports center is about 2,000 acres, with "one stadium, seven halls, one park and three centers". it is the largest, most functional and best-environment sports venue complex in central china.

wu zhifeng stated that wuhan sports center group co., ltd. will further strengthen the commercial functions of the park, cultivate commercial industries, and extend and improve the layout of the park's commercial industries, in order to tap into the population flow dividend of large-scale cultural and sports events, revitalize existing assets and stimulate asset growth, help china auto valley's modern service industry improve quality and efficiency, and build china auto valley's brand operation center with reference to new commercial operation models of international and domestic venues.

on the same day, the unveiling ceremony of china auto valley brand operation center was held at wuhan sports center.

when wu zhifeng was interviewed by jimu news, he said that there were many people from other places who came to wuhan sports center to watch concerts and events. according to statistics, 60 to 70 percent of them were from outside hubei province.

"people from other places come here to taste wuhan's special snacks and experience wuhan's regional culture, and these are introduced to the upcoming china auto valley brand operation center. the china auto valley brand operation center is located in the east area of ​​the main stadium of wuhan sports center. after the renovation, the total area is about 23,000 square meters, creating a 'auto valley brand’it is a product display and sales platform, a brand promotion e-commerce platform, and a business resource integration and expansion platform. it is a modern multifunctional large-scale operation center that integrates visits, exhibitions, displays, sales, experience, and comprehensive supporting services. according to the functional layout and in line with the flow of the audience, it is divided into three indoor exhibition areas a, b, and c and one outdoor exhibition area. "wu zhifeng said.

jimu news reporter learned that area a includes modern industrial museums, information release centers and other functions; area b includes product display areas, cross-border e-commerce centers, industry co-construction and co-connection centers, and comprehensive service centers; area c is divided into offline experience centers for automobiles, home appliances, food, clothing and other products, online shopping malls and live broadcast centers, and introduces supporting service projects such as wuhan specialty catering, leisure and entertainment. the outdoor exhibition area is located on the second-floor platform of the east area of ​​the stadium and is a comprehensive exhibition and sales area.

wu zhifeng told jimu news that during large-scale events, spectators can reach their seats through the brand center, truly realizing that spectators and tourists can be entertained while shopping and shop while competing, and converting the annual event traffic of more than one million people in the park into increased local consumption, helping "jingchu premium products" and "chegu zao" to attract customers, expand markets, and further enhance brand awareness.

distribute 100 million yuan of consumer vouchers

on the same day, when the china auto valley brand operation center was unveiled, wuhan sports center group co., ltd. launched the "wuhan automobile renewal consumption season" automobile consumption voucher distribution activity.

the event will be held from september 1 to december 31 this year, for a period of four months, during which a total of 100 million yuan worth of auto vouchers will be issued to the public. consumers who purchase corresponding models (excluding second-hand cars) from eligible auto sales companies in wuhan can use a 1,000 yuan voucher if the invoice price of a single vehicle is between 60,000 yuan and 100,000 yuan; a 2,000 yuan voucher if the invoice price is between 100,000 yuan and 200,000 yuan; and a 4,000 yuan voucher if the invoice price is above 200,000 yuan.

consumers can learn about and participate through online platforms such as unionpay's "quickpass" system, dongfeng auto mall live broadcast center, "chegu culture and tourism" and "chegu sports". in addition, automobile sales companies such as lantu and zhuolian have released consumer voucher information to citizens. at the same time, wuhan sports center promotes consumer vouchers to audiences and tourists during cultural and sports events. this car consumer voucher can be used in conjunction with consumer subsidies from the state council and hubei province.

chen haocun, general manager of dongfeng zhuolian automotive service co., ltd., told jimu news that dongfeng hopes to use such a cooperative platform to provide consumers with better products and services, and work with consumers to create a better car life.

"this time we can provide tangible benefits to end consumers more directly, and this subsidy method can more effectively stimulate automobile consumption. in conjunction with this automobile consumption activity, dongfeng zhuolian will launch various rights and interests packages for end consumers, including financial subsidies, replacement subsidies, insurance subsidies and cash discounts." chen haocun said.

appendix: details of the car consumption voucher distribution activity

(source: jimu news)

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