ping an life golf club is officially established to help customers enjoy the green golf course and quality life
2024-09-03
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recently, the china ping an cup golf elite tournament and the establishment conference of ping an life golf club (hereinafter referred to as the "club") were held in chongming island, shanghai. at the conference, the short film "swinging with all your strength" starring li haotong, a famous chinese golfer, european tour triple crown winner, and china ping an health friend, was broadcast for the first time. guo xiaotao, co-ceo and deputy general manager of china ping an group, said in his remote speech at the conference that china ping an focuses on customer needs, integrates high-quality resources from multiple parties, and launches the ping an life golf club, providing authoritative guidance, professional golf events, rich rights and activities, hoping that customers can enjoy worry-free services and play on the green golf course. the club will adhere to the service concept of "saving worry, saving time, and saving money", and strive to let every member enjoy the fun of golf and the warm service brought by china ping an.
liang wenchong, a benchmark player of chinese professional golf, was invited to attend the meeting as the honorary consultant of ping an golf. he shared his views on golf and youth golf education and teed off for the club. chen yao, general manager of brand promotion department of ping an group, cai ting, deputy general manager of ping an life, wang guoping, deputy general manager of ping an life and general manager of community grid business department, wang yuke, general manager of health care business department of ping an life, zhao jin, special assistant to the chairman of ping an life, as well as media representatives and customer representatives attended the event to witness the establishment of the club.
ping an life golf club launch ceremony
integrate high-quality resources to present excellent member service experience
with the increasing popularity of golf and the promotion of golf among young people, the number of people participating in golf has continued to increase, the competition system has become increasingly complete, and more and more chinese faces have appeared in international competitions. compared with the century-old accumulation of golf abroad, golf is still a new sport in china. although the market size is constantly expanding, the development of golf is still facing constraints in multiple dimensions such as resources, costs, education, talents and market services. there are three main pain points for golfers: first, there is a lack of authoritative and professional training and guidance; second, the entry threshold for international competitions is high; and third, the quality of golf clubs on the market is uneven and the service experience needs to be improved.
ping an life insurance actively responded to the policy call for the development of characteristic sports, followed the vigorous development of the domestic golf market, and launched the ping an life insurance golf club in a timely manner with its strong resource integration capabilities, hoping to bring customers an excellent experience with top star resources, professional event operations, and rich rights and interests activities. it is reported that the ping an life insurance golf club has three major advantages.
the first is to guide with authority.ping an life has integrated high-quality industry resources and teamed up with internationally renowned institutions to provide the club with authoritative guidance with international recognition. at the same time, it has invited liang wenchong, an award-winning golf star on the international stage, to serve as the honorary consultant of ping an golf, aiming to bring a high-quality experience to members.
the second is professional event operation.the club has created two types of professional competitions for youth and adults, providing an international competition exchange platform to help members experience the charm of professional competitions. among them, the ping an life youth competition will adopt international competition standards and invite outstanding young golfers from home and abroad to compete on the same field. the first competition will be launched at the end of august and the finals will be held in november. in the future, the club will also introduce more well-known competition organizations and work with professional referee teams to create high-level club adult competitions, providing more platforms and opportunities for golfers to participate in high-level competitions.
finally, there are abundant membership benefits.in terms of rights and interests, first, venue reservations, the club provides reservation rights for more than 300 green courses and 100 indoor and outdoor practice courses, covering more than 60 cities across the country, helping members to play and have fun anytime and anywhere; second, teaching courses, the club provides professional coaches teaching rights in more than 90 golf elite academies covering more than 20 cities across the country, helping members enjoy personalized and high-quality teaching experience; third, surrounding special offers, members can also enjoy discounts on the purchase of golf equipment from internationally renowned brands. in addition, starting from september, club activities will be launched in 20 branch venues across the country, including entry-level fun experience salons, advanced training and teaching salons, and two-day and one-night exploration of the top 100 golf courses, quality golf course activities, etc.
swing on the green and experience the extraordinary charm of golf on site
on the day of the event, renowned golfer liang wenchong and other guests teed off for ping an life golf club and invited ping an life customers and their children to experience the infinite charm of golf for themselves.
liang wenchong said in his sharing that for children, golf is not only a sport that can help them keep fit, but also an excellent platform to help them shape their character and improve their overall quality. the rise of youth golf events also provides young players with more opportunities to show themselves and realize their dreams. for example, the american junior golf association (ajga), as one of the most influential youth golf events in the world, is not only a stage for children to fully display their talents and accumulate valuable competition experience, but also an important platform for many coaches to select outstanding players. for young people who aspire to embark on a professional path, it is a rare "stepping stone".
in the youth training camp, liang wen-chong acted as a coach to demonstrate the essentials of golf movements to the children of ping an life insurance customers who came to experience it, and provided personalized guidance to the children who had a certain golf foundation, teaching them to accurately control arm strength, improve technology and strategy. after completing the group practice, the children participated in the "challenge competition" and fun sports meeting, sweating on the scenic green, and fully experiencing the fun brought by this elegant sport that combines wisdom, strength and strategy.
well-known golf player liang wenchong provides on-site guidance to the youth training camp students
a child who participated in the youth training camp said that he gained a lot: "after today's experience, i feel that my skills have improved significantly, and i am very happy. i used to have some 'club head drop' when i was on the backswing, and uncle liang wenchong helped me solve this problem. i want to participate in professional competitions in the future, and my parents are very supportive of me. i want to participate in the ping an life golf youth tournament in november, and i hope i can get good results in the competition!"
another client's child said: "golf is unpredictable, and you never know what the next shot will be like. after the small competition at the youth training camp, i feel that my mentality has improved. i want to participate in other competitions, and of course i want to get good results, and i want to get first place. now (my level) may not be enough, i have to continue to work hard and improve my results, and i hope to fight on the field in the future."
a customer who accompanied his child to the youth training camp praised the event: "ping an's youth training camp for children has inspired me a lot in terms of how to cultivate children's interests. i hope to have the opportunity to participate in the golf tournaments held by ping an life, and continue to move to larger platforms in the future, which will be a path for our children to develop better."
"i am a vip customer of ping an. ping an's account managers have always provided follow-up services, and the service is very good. whether it is communication on concepts such as family life, health, wealth, or overall family planning, as well as companionship in various details, everything is in place. being able to provide long-lasting service is the most important consideration for us to feel at ease and at ease." another customer expressed his appreciation for ping an life's professional services and long-term companionship.
adhering to the concept of three provinces, deepening the construction of three major customer ecosystems
in recent years, customers' demands for wealth protection, health management, and quality elderly care have continued to rise. under ping an group's "comprehensive finance + medical care and elderly care" strategy, ping an life has integrated internal and external resources, continuously broadened the connotation and extension of insurance "products + services", and built "insurance + medical health", "insurance + home care", and "insurance + high-quality health care community" models to serve customers' diversified needs. at the same time, focusing on customers' needs in children's education, family medical care, sports and health, ping an life has integrated high-quality resources in various fields and built three major customer ecosystems in education, medical care, and sports, helping customers save worry, time, and money with rich activities and rights.
education ecology. in response to customers' confusion and difficulties in their children's education, ping an life insurance integrates and selects high-quality resources such as famous companies, famous schools, and famous teachers to provide customers and their children with services such as visiting famous companies, famous schools, further studies, and employment consultation. take the "ping an special zhang xuefeng national tour further studies lecture" launched in july this year as an example. the venue for thousands of people was packed, and some parents came from other places to participate in the event and listen to the unique insights of famous teachers.
medical ecology. to help customers solve the pain points of difficulty in registering and seeking medical treatment, ping an life insurance, relying on the medical and health ecological layout of ping an group, continues to upgrade the "ping an zhenxiang run health service plan" to create a series of medical services and rights for customers, helping customers to seek medical treatment more easily and conveniently.
sports ecology. ping an life insurance continues to create all-round sports rights for customers around the sports that the people are passionate about. for example, ping an life insurance has previously launched the "snow friends club" with skiing as the theme, which is very popular among customers. in november this year, the snow friends club will be launched again to meet the expectations of ski enthusiasts. the golf club established this time is another major sports right created for customers by ping an life insurance by gathering high-quality resources.
ping an life has always been "customer-centric" and created greater value for customers. at a time when national fitness has become a trend, ping an life has launched a golf club in a timely manner, dedicated to responding to customers' enthusiasm for sports and pursuit of healthy living, and helping customers to have a strong body and enjoy a quality life.
a relevant person in charge of ping an life insurance said that in the future, the company will continue to improve its customer activities and rights system, continue to provide customers with a worry-free, time-saving, and money-saving service experience, and use professionalism to ensure that every customer and every family has peace of mind. (source: ping an life insurance)
