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apple's big bet on apple intelligence has faced setbacks in data collection

2024-09-02

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apple intelligence is now available to users around the world, with plans for a wider rollout later this year. the ai ​​toolkit is also expected to be a selling point for the upcoming iphone 16 series. however, apple's efforts to make a big splash with apple intelligence have been hampered by major websites and social platforms blocking apple's ai bots from scraping data.

according to wired, apple recently revealed a tool to publishers that allows them to opt out of the company's ai training program. this means that apple's ai robots can no longer collect data for training purposes. the impact is far-reaching, and some of the largest news websites and social platforms have chosen to opt out of apple's ai program, thus affecting the development of apple's ai.

facebook, instagram, craigslist, tumblr, the new york times, the financial times, the atlantic, vox media, usa today network, and wired's parent company condé nast appear to have opted out of apple intelligence training, the report said.

ai chatbots like chatgpt rely heavily on valuable content published on the internet to enrich their knowledge base and provide users with the right answers. however, publishers, the backbone of this model, are often not happy with this arrangement because ai chatbots use this content for free. although chatbot developers try to alleviate this problem by adding source links at the end of each prompt, publishers still rightfully demand compensation for their content.

since 2015, apple has been using a tool called "applebot" to crawl the internet and provide material for products such as siri and spotlight. however, "applebot" is now used to train "apple intelligence". if publishers block applebot, their content will not be used to train apple's large language models, but the content will still be used for siri and spotlight searches.

money may be the main reason why these publishers choose to opt out of apple intelligence training. if apple really respects the publishers' choices, it needs to sign commercial agreements with publishers to use their data, or find other sources to provide data for its large language models.