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you zheng, dongfeng motor: leading with innovation, working together to create a new future for the automotive industry

2024-08-31

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phoenix auto news: on august 31, 2024, at the high-level summit of the 20th china automotive industry development (teda) international forum, you zheng, deputy general manager and member of the party committee of dongfeng motor group co., ltd., delivered a speech entitled "twenty years of wisdom, win-win and create the future - innovation, consolidation and expansion of new advantages, and cooperation with peers to create new value". you zheng focused on dongfeng motor's innovative practices and thinking, shared the company's exploration and achievements in the field of new energy vehicles, and looked forward to the future development direction.

you zheng, deputy general manager and member of the standing committee of the party committee of dongfeng motor group co., ltd.

you zheng pointed out that the past twenty years have been a period of rapid development for china's automobile industry. as a member of the industry, dongfeng motor has witnessed the tremendous changes and achievements in the industry.

you zheng reviewed dongfeng motor's development in the field of new energy vehicles, emphasizing the huge changes in market size, transformation and development, and competition landscape. he mentioned that dongfeng motor has always adhered to its original intention and mission of the times, actively embraced reform, accelerated the development of new energy vehicles, and achieved rapid growth in production and sales and steady increase in market share.

when talking about the trend of changing lanes and taking the lead, you zheng said that dongfeng motor controls the market with product changes, and only by keeping the rudder of innovation steady can it sail far. he introduced dongfeng motor's layout and achievements in the fields of electrification and intelligence, including the "1+n" r&d system of new energy in the field of r&d, the construction of global innovation center and styling center, and the transformation of core technology from "unstoppable" to "unstoppable" and then to "not afraid of being stuck".

you zheng particularly emphasized the importance of technological innovation, pointing out that the long-termism of car manufacturing is that car companies compete with each other in technological innovation and creating value for users. dongfeng motor is implementing the "4+2" business layout to build a technical base such as quality styling, efficient hybrid, efficient motor, solid-state battery, fuel cell, etc., and strive to achieve breakthroughs in new technologies and new applications.

in terms of brand improvement, you zheng introduced dongfeng motor's high-end independent new energy brand lantu and its outstanding performance in the market. he said that dongfeng motor has always been customer-centric, providing customers with excellent products and high-quality services, and striving to create new value and new experience beyond imagination and expectations.

looking to the future, you zheng said dongfeng motor will anchor its annual goals, continue to launch heavyweight models, accelerate market breakthroughs, and actively carry out overseas strategic layout, strive to achieve the transformation from "going out" to "going in" and "going up", and create a new business card with international influence.