agricultural development bank of china majiang county branch actively carries out electronic payment promotion activities to benefit enterprises and the people
2024-08-30
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in order to effectively enhance the people's sense of gain, happiness and security in enjoying modern payment services and better improve the quality and efficiency of electronic payment services, the majiang county branch of the agricultural development bank of china has recently actively carried out electronic payment publicity activities to benefit enterprises and the people based on its own reality.
during the publicity campaign, the bank used its outlets as the main propaganda base, using led electronic screens to scroll slogans such as "electronic payment benefits enterprises and the people", "the world of electronic payment is around us", "payment at your fingertips", etc., using advertising machines to play theme promotion videos, setting up financial knowledge promotion tables in conspicuous locations, and placing payment promotion leaflets for customers to read, etc., to carry out publicity for customers and passers-by from multiple angles and in all directions, to create a strong publicity atmosphere and promote the in-depth expansion of publicity.
in addition to the fixed-point publicity at the outlets, the bank's publicity staff focused on key areas such as merchants and enterprises, explained the relevant policies of electronic payment, and introduced the publicity activities of the electronic payment policy to the accounting staff, so as to improve the awareness of the business entities in all aspects. at the same time, the bank used the sms financial service platform to send thematic sms messages on electronic payment knowledge to customers, and carried out targeted publicity for customer groups; it also pushed relevant knowledge through wechat groups, moments and other channels to further expand the breadth of publicity.
it is reported that this activity sent more than 180 pieces of relevant information via sms group messages, promoted the activity in merchants once, and benefited more than 200 people.
in recent years, the majiang county branch of the agricultural development bank of china has actively promoted the advantages and convenience of electronic payment through various means to ensure accurate policy communication, expand the policy publicity effect, and promote business entities and the general public to understand and master the characteristics of electronic payment, which are "safe, convenient, efficient, and affordable", boosting the confidence of financial consumers and creating a mutually dependent and trusting relationship between banks, enterprises, and banks. in the next step, the majiang county branch of the agricultural development bank of china will continue to do a good job in promoting and popularizing electronic payment knowledge and improve the quality and efficiency of electronic payment services.
guizhou daily tianyan news reporter xiao yin
correspondent yang xingbi
editor: lu cheng
second trial cheng jiao
third trial of wang di
