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preface

liu genghong, the internet celebrity who became popular due to the live fitness craze during the epidemic, now seems a little "outdated". he once led countless people to sweat profusely following the "compendium of materia medica", but now his popularity has gradually declined. he even moved away from the prosperous shanghai and settled in suzhou. liu genghong's deep friendship with jay chou is a good story in the circle, but he has never been able to become as popular as he wished. faced with the sudden drop in traffic and doubts from the outside world, he frankly said that he didn't care about fame and fortune, and still insisted on his fitness career. after the prosperity is over, can he find his own "habitat" in suzhou and usher in a new peak in his career again?

the epidemic created a star: liu genghong's brief glory

looking back at the days when the epidemic was raging last year, everyone was trapped at home and unable to go out. life seemed to have been paused. at this time, a fitness coach named liu genghong came into the sight of thousands of households. through live broadcast on the internet, he led everyone to do aerobics together. the familiar phrase "come on, mermaid line, vest line, practice!" has become the slogan of countless people to fight the epidemic at home.

at that time, liu genghong and his wife, with their children, worked hard in the live broadcast room, showing a positive family atmosphere and attracting a large number of fans. their live broadcast room was extremely popular, and the number of viewers for a single live broadcast once soared to 14 million, which was simply a small miracle. in just a few weeks, liu genghong's number of fans exceeded 7.6 million, which was so fast that it was astonishing.

however, as the epidemic was gradually brought under control, people's lives began to slowly return to normal. the streets were bustling with cars again, and the music of morning exercises sounded in the park again. at this time, liu genghong and his wife, who used to accompany everyone every night, gradually disappeared from people's sight. the number of people in the live broadcast room dropped sharply, and the former fitness craze seemed to have dissipated with the end of the epidemic. liu genghong, the once-popular internet celebrity, was also given a new label - "outdated internet celebrity".

behind the sudden popularity: liu genghong's unique charm

liu genghong's sudden popularity is not just a coincidence during the epidemic, but also due to the right time, right place and right people. first of all, the special environment of the epidemic has restricted people from going out, making home fitness a necessity. and liu genghong's live broadcast just meets this need. his aerobics movements are simple and easy to learn, and the requirements for venues and equipment are not high. almost everyone can follow them at home.

in addition to the external environment, liu genghong's personal charm is also an important reason for his rapid popularity. his positive and optimistic attitude and humorous language style in the live broadcast make fitness no longer boring, but a happy and positive thing. the picture of him and his wife wang wanfei exercising together makes people feel the warmth and harmony of the family.

however, as the saying goes, "no flower lasts forever", as the epidemic is gradually brought under control, people begin to return to the outdoors, and gyms and other recreational activities gradually resume, the popularity of home fitness naturally decreases. in addition, after liu genghong became popular, he also encountered some controversial incidents.

for example, he was criticized by cctv for improper product selection during live streaming, which to some extent affected his image in the public eye. controversy and the passage of time have made liu genghong's live streaming room no longer as lively as before, and his career as an internet celebrity seems to have reached a low point.

from peak to trough: liu genghong's turning point

if liu genghong's popularity was an overnight event, his popularity also declined rapidly. as the epidemic subsided, people were no longer satisfied with the limited space at home, and the enthusiasm for fitness live broadcasts also cooled down. liu genghong and his wife also gradually became a forgotten corner from the once top internet celebrities.

controversy has undoubtedly accelerated this change. liu genghong's series of mishaps in live streaming, especially his criticism by cctv, have seriously challenged his credibility. fans began to doubt whether this former fitness instructor could really bring them reliable products. once trust is lost, even the most charming internet celebrities will find it difficult to retain people's hearts.

not only that, some of liu genghong's business behaviors have also caused public dissatisfaction. for example, he broke his promise to attend a commercial performance at a university, leaving the expectant students waiting in the cold wind, which undoubtedly hurt his public image. with the accumulation of negative news, liu genghong's live broadcast room is no longer a holy place for fitness, but has become the focus of people's gossip and discussion.

however, perhaps it was precisely because of these ups and downs that liu genghong and his wife had the opportunity to re-examine their lives. they chose to leave the hustle and bustle of shanghai and move to suzhou, starting a more low-key and peaceful life. in their country villa in suzhou, they still maintain their fitness habits, but they are more interested in enjoying life itself rather than pursuing the attention and praise of the outside world.

fitness philosophy: liu genghong's indifference to fame and fortune

faced with the transition from being a top star to being outdated, liu genghong and his wife seemed unusually calm. they did not lose their way because of the temporary popularity, nor did they become depressed because of the decline in popularity. instead, they chose to return to a more simple lifestyle, which can be seen from their move from shanghai to suzhou.

in the "lian village" in suzhou, liu genghong and his wife live a secluded and leisurely life. they grow vegetables and flowers on their own farm, and occasionally share some bits of life on social media, showing a kind of detached peace. although there are no longer thousands of fans interacting with them in the live broadcast room, they still stick to the concept of fitness, but now it is more for health rather than performance.

becoming popular is never something that can be forced, but a product of chance. when everything returns to calm, only by maintaining inner indifference and insisting on oneself can one find the true meaning of life.

future outlook: liu genghong's fitness philosophy

at this point in time, the future of liu genghong and his wife seems clearer. they no longer pursue instant fame, but find the rhythm of life in the tranquility of suzhou. although he is no longer a celebrity on the internet, liu genghong's love for fitness has not diminished. the fitness videos he shares on social media are no longer to attract attention, but to convey the concept of healthy living.

whether as a public figure or an ordinary person, we should treat every job and every opportunity sincerely. in an era where traffic is king, it is even more valuable to be able to maintain the original intention and not be confused by fame and fortune.

in the future, liu genghong and his wife may focus more on personal health and family happiness. they may continue to work hard in the field of fitness, but this time, it is no longer to become an internet celebrity, but to improve themselves and help others.