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The "big people's livelihood" in the "small stalls" makes the "fireworks" more "employment-oriented"

2024-08-26

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Hualong.com (Cao Yu) On the evening of August 25, the lights were on at Yanyu Square on Nanbin Road in Nan'an District, and the "Never-Sleeping Chongqing" employment and entrepreneurship service campaign was officially launched. At the scene, more than 40 high-quality companies turned into "stall owners" at the night market and "set out" more than 500 recruitment positions, allowing job seekers to "find" their ideal jobs while shopping at the night market.

The event was jointly organized by Chongqing Municipal Human Resources and Social Security Bureau, Chongqing Municipal Commission of Commerce, Chongqing Municipal Commission of Culture and Tourism, Chongqing Municipal Committee of the Communist Youth League, Chongqing Women's Federation and Nan'an District People's Government. With the theme of "Building Dreams in Chongqing, Lighting Up Entrepreneurship Stars", it aims to strengthen employment and entrepreneurship services, promote the action plan for millions of college graduates and other young people to stay in Chongqing for employment and entrepreneurship, promote the connection of entrepreneurial resources, and promote flexible employment through multiple channels.

The event site. Photo by Cao Yu of Hualong.com

Enterprises are busy "setting up stalls"

Attracting talents and gathering popularity

At the event, the bright night market "stalls" looked a little different: job information, work location, salary and benefits... all the job-seeking elements were clearly displayed, attracting many people to stop and learn more. "This recruitment form is very novel. Finding a job is like visiting a night market. It feels quite relaxing," said job seeker Wang Jingyi.

Compared with previous job fairs, the "Talent Night Market" takes advantage of the leisure time at night and guides more than 40 companies to "set up stalls" in the crowded Yanyu Square on Nanbin Road. Hundreds of high-quality jobs in the fields of "33618" key industries, productive services, "Mantianxing" plan companies and key state-owned enterprises are put on the night market "stalls", allowing job seekers to "find" their dream jobs while visiting the night market.

The reporter found that the event had special recruitment areas, comprehensive consultation areas, employment guidance areas, entrepreneurship guidance areas, policy publicity areas and other service areas to meet the diverse needs of job seekers. In the recruitment area, recruiting companies were lined up according to industry categories, and detailed job descriptions and salary packages were placed in front of the booths. Job seekers shuttled between the booths, some stopped to take a closer look, and some took the initiative to come forward for consultation.

"I just want to find a job close to home. This recruitment method is down-to-earth and innovative. I can look for a job while shopping at the night market. The job-hunting atmosphere is relaxed and it is quite suitable for me who has social phobia." Student Long, who was shopping with her companions, told reporters that she submitted two resumes and filled out the application form, and she felt that finding a job was not as stressful as before.

The activity also relies on the "Yuzhipin" platform to carry out online and offline simultaneous recruitment. Key enterprises are organized to conduct on-site recruitment, and job seekers submit resumes "face to face". Job details are simultaneously published on the "Yuzhipin" platform, providing online recruitment, online interview and other services.

It is reported that on the night of the event, a total of 2,058 people participated in the recruitment activities online and offline, and 672 people reached preliminary employment intentions with the companies.

The event site. Photo by Cao Yu of Hualong.com

Young people start their own business

On-site "immersive" combat drill

Spicy hotpot, stinky tofu, grilled cold noodles... Several small stalls were lined up, and the various snacks made passers-by slow down their pace. At the event site, more than a hundred night market stall owners lined up to sell authentic Chongqing food and specialty products.

The event pioneered the "experiential" night market entrepreneurship session, recruited college graduates and young people in advance to "practice" entrepreneurship, issued 2,000 yuan of start-up funds, provided all-round support such as entrepreneurial mentor guidance and free stalls, so that young entrepreneurs can experience the entire process of entrepreneurship in person. During the launching ceremony, 10 entrepreneurs appeared on stage to show their entrepreneurial style. Relevant municipal departments and Nan'an District government leaders presented them with "Flowers of Hope" to cheer on young people who are brave enough to start businesses.

During the event, the big screen displayed the sales of the stalls in real time, simulating the fierce competition in the mall. Entrepreneurs adjusted their sales strategies in a timely manner, and used various means to attract traffic and compete for the title of "Entrepreneurship Hero of the Day".

Ren Wenjun, who graduated from Southwest University, is one of the entrepreneurs who participated in the event. The DIY handmade accessories she sells have attracted the attention of many citizens and tourists. Previously, she had opened an accessories store on the social platform. "From the early stage of product selection and preparation, every link must be done by myself and studied seriously. Sometimes the negligence of a small detail will affect the later sales. Although there are many challenges in the process, I have gained more." Ren Wenjun said with emotion.

"Providing young people with an entrepreneurial platform where they can try and make mistakes is to minimize the cost of entrepreneurship, build up courage and accumulate experience, help young people grow and develop faster and better, and allow young power to be fully released in the development of the night economy." A relevant person in charge of the Chongqing Municipal Human Resources and Social Security Bureau said that key groups such as college graduates with entrepreneurial intentions and people with employment difficulties are encouraged and guided to start night economic entrepreneurial projects with small investments and low risks. In the future, targeted training, funding, venues and other full-process entrepreneurial assistance will also be provided.

The event site. Photo provided by the organizer

Gathering fireworks and human touch

Chongqing will gradually launch night market employment service actions

"Taking the night economy as the focus, gathering policy resources, strengthening service docking, and carrying out various forms of special activities will help cultivate and expand employment growth points and build a virtuous cycle of entrepreneurship driving employment, employment stabilizing income growth, and income growth feeding back consumption." A relevant person in charge of the Chongqing Human Resources and Social Security Bureau said that since last year, the Municipal Human Resources and Social Security Bureau has focused on the cultivation and development of the night economy, focusing on "policy + service + assistance", implementing night market employment service actions, and promoting flexible employment through multiple channels. Up to now, the city has cultivated a total of 248 night economy clusters, promoted 23,000 self-employed people, and absorbed and driven 62,000 jobs.

In the next step, Chongqing will continue to carry out a series of night market recruitment activities in a timely manner to create an "easy" job-seeking and employment ecology of tasting delicious food, visiting night markets, and finding jobs, make good use of the night market's lively atmosphere to attract people for employment services. At the same time, it will guide key groups to abandon their concerns and actively engage in night market employment and entrepreneurship, making employment services more warm and humane.

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