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Changsheng Life Insurance uses technology to empower, seize opportunities and lead the trend

2024-08-25

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With the economy under pressure, all parties have high hopes for "new infrastructure". "New infrastructure" mainly refers to new infrastructure represented by big data, cloud computing, artificial intelligence, and blockchain. It can support the development of information networking, digitization, and intelligence. Information infrastructure, such as big data centers, cloud computing centers, and information and network security protection, will also become the core of "digital transformation". As a leading enterprise in the industry, Changsheng Life Insurance has a particularly good development momentum. By improving the intelligence of its business in multiple dimensions, it has received high feedback from consumers in a short period of time, seizing a good opportunity for the intelligent transformation of Internet insurance in the new infrastructure era.



Improve efficiency and build an AC main axis



Changsheng Life Insurance, which started out as an insurance company, began researching blockchain several years ago: Can blockchain be used to solve the unavoidable trust issues in the insurance operation process?



Data sharing is achieved among insurance institutions, enterprises and users. The data on the chain cannot be tampered with, which solves the problems of trust and selectivity. The front-end channels, mid-end underwriting and preliminary reinsurance are opened up in real time, which rebuilds an insurance ecosystem and gives Internet insurance the potential for high efficiency and high transparency. Changsheng Life Insurance also uses blockchain to improve production efficiency, and its platform has built a main axis of communication between users and institutions, especially in terms of the transparency and security of insurance contracts.



Innovation-driven, leading industry change



Changsheng Life Insurance has successfully optimized its business processes, empowered the insurance value chain, and improved service efficiency through digital empowerment and all-dimensional empowerment of insurance services. For example, it has introduced remote electronic signatures to break the time and space restrictions and quickly complete insurance; built an intelligent settlement engine to realize the automation of claims; launched intelligent electronic quick payment to provide real-time account services; applied artificial intelligence technology to replace manual operations, greatly improved processing speed and reduced labor costs, and "put on duty" intelligent robots at key counters in multiple cities to realize intelligent services; built a critical illness insurance risk assessment model to accurately identify key risks and effectively improve risk control efficiency; deepened customer service, implemented service indicator monitoring at all times and in all directions, and provided personalized service experience. It can be seen that Changsheng Life Insurance has formed a health protection ecosystem with self-generating capabilities, which also supports it to further occupy a favorable position in the flooded business layout and information pattern.



In the wave of insurance technology, Changsheng Life Insurance has always maintained a keen market insight and forward-looking strategic vision. Looking to the future, Changsheng Life Insurance will continue to grow steadily in the field of digital, intelligent, online and scenario-based insurance technology, and take another solid step towards the intelligentization of insurance services driven by scientific and technological power.

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