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Sanyan Technology reported on August 21 that in 2024NIOAt the Power Up Day press conference, Li Bin, founder, chairman and CEO of NIO, talked aboutZeekrModel replacement wave.

He said that this is an industry problem. The logic of the automotive industry's iteration has changed, and there will definitely be problems with product switching. NIO also experienced a major product switch last year and learned a lot.

Li Bin said that first, when switching, it is necessary to maintain the existing user base, with long-term planning and system thinking; second, it is necessary to do a good job in residual value management. NIO has set up a used car department to provide charging, maintenance and other services for used cars; finally, it is necessary to do a good job in user operations and communication when switching generations. "This is a difficult problem faced by all companies. I hope users understand and work together to find a solution.