2024-08-16
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On August 9, the Transport Union Think Tank released the "2024 China Top 30 LTL List", with SF Express, Deppon, and Kuayue Express continuing to take the top three spots. This is also the third consecutive year that Kuayue Express has been ranked among the top three in the country, and its LTL revenue has increased year by year, with a compound growth rate of 30% in revenue, forming a cliff-like lead (the revenue in the three years was 11.3 billion, 13.97 billion, and 18.47 billion respectively), showing stronger development potential.
The industry may be surprised that Kuaiji Express, which jumped to second place in the industry last year, has returned to third place? In fact, the answer lies in the adjustment of the statistical caliber of Deppon's annual report.
Here we need to add a dimension of data. Previously, Deppon adjusted the statistical caliber of its original express delivery business, and classified the large-scale express delivery 3.60 and aviation large-scale business that were originally classified as express delivery into the express delivery sector. However, in terms of market positioning and customer groups, Kuayue Express has always been targeting and digging deep into the B-end demand, and there is not much room for "maneuvering". By comparing the two, it is not difficult to find that Kuayue Express is not only becoming "stronger", but also gradually becoming "bigger".
In addition, a lot of SF Express's total revenue comes from franchised businesses. Kuayue Express has always adopted a nationwide direct sales model. Obviously, its revenue level is still top-notch in the industry's direct sales field, ranking first. So how did Kuayue Express do it?
Creating value for customers is the key
Kuayue Express knows that in the current situation of similar logistics products, creating greater value for customers is the secret to success. In this regard, Kuayue Express adheres to the service concept of "customer-centric, service without boundaries", and launches "24-hour pick-up and dispatch across the network, 1-to-1 butler service, 7x24 hours a year" and other extreme service measures to create more value for customers, provide better customer experience and higher stickiness, laying a solid foundation for today's brilliant performance.
Excellent leaders lead the company to continuous growth
In the logistics industry, a market worth trillions of yuan, the long-term steady and upward development of enterprises also tests the vision and strategic patience of leaders and organizers. The reason why Kuayue Express has achieved great success and led in revenue is inseparable from the founder Hu Haijian's assessment of the situation and precise decision-making.
Kuayue Express was founded in 2007 when a large number of veterans and newcomers came to the market. Hu Haijian’s accurate insight into the differentiated needs of logistics helped Kuayue Express stand out from the crowd. Today, Kuayue Express has established unique competitive advantages in timeliness, technology, and services, and ultimately continues to lead the logistics industry, which is full of experts.
In short, with a stable direct-operated strong control system, a customer-centric concept, precise timeliness, powerful technology and stable services, Kuayue Express has taken advantage of the situation. With the continuous development of the economy, my country's logistics industry is moving towards high-quality development, and Kuayue Express will also be poised for a leap forward.