2024-08-15
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Poster News reporter Zhang Yishen and Qin Wen reported from Jinan
This year's "off-season down jackets" have become a hot topic among consumers. Recently, media reported that Pinghu China Garment City, the largest and most influential down jacket market in China, sold 1.6 million down jackets in three days, with sales reaching 320 million yuan, which opened the eyes of many netizens.
On August 14, a reporter from Poster News visited several shopping malls in Jinan to learn about the sales of off-season down jackets.
Under the continued high temperature, the off-season sales in the clothing industry have kicked off. On August 14, a reporter from Poster News visited several shopping malls in Jinan and found that many shopping malls have set up off-season down jacket areas and launched off-season discounts.
As low as 90% off! Two off-season down jackets are out of stock in a shopping mall
On August 14, the reporter found in the clothing section of a RT-Mart supermarket in Jinan that the clothing displays for "off-season promotion" accounted for one-third of the entire area and were very conspicuous.
The reporter saw on the shelves that a men's down jacket that originally cost 899 yuan is now priced at 359 yuan, nearly 40% off; a down vest that originally cost 359 yuan is now priced at 59 yuan, 16% off... The huge discounts attracted many customers to stop and make choices.