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2025 ModelZeekr 001/001FR is launched, with a price range of 259,000-769,000 yuan, and a new WE version rear-wheel drive entry model is added, with a price reduction of 10,000 yuan compared with the old model. The new car has two new exterior colors, Sunny Blue and Morning Mist Beige. The whole series is equipped with laser radar + dual OrinX intelligent driving chips as standard, upgraded with self-developed Haohan Intelligent Driving 2.0, a new generation of AI OS smart cockpit and AI EVA voice assistant.

Users who pay a deposit of 5,000 yuan before 24:00 on September 30 (inclusive) can choose 22/21-inch multi-spoke wheels, hunting green/morning mist rice/sunny blue/light orange paint colors, ZAD fully intelligent driving assistance system lifetime function experience and 7kW smart home charging pile package (30 meters) for free. New car owners who place an order for the 2025 Zeekr 001 can enjoy a 10,000 yuan discount on the final payment.

The 2025 Zeekr 001 is equipped with the Haohan Intelligent Driving 2.0, which can realize the industry's first blind spot visual detection active reminder, high-speed fatigue guidance rest, active warning of dangerous positions of front and rear trucks, forward collision automatic emergency braking AEB+ and other safety functions. It can stop at a speed of 120 kilometers per hour when facing a stationary vehicle, and the effective range can reach up to 150 kilometers per hour.

The 2025 Zeekr 001 is equipped with a full-stack 800V high-voltage architecture, with a maximum power of 310kW for the single-motor version and 580kW for the dual-motor version, matched with 95/100kWh lithium iron phosphate or ternary lithium batteries, and the book parameters are the same as the old model. The new WE version of the rear-wheel drive entry-level CLTC has a pure electric range of 722km, a 0-100 acceleration of 6.3s, and a maximum speed of 240km/h.