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August 12,HimalayasStart "818 Treasure"Members' Day", and launched 8 major venues,SVIPUpgrade, Youxi, Buy 1 Get 10, etc. It is reported that this year's 818, Himalaya will review the treasure content of the platform for users in the form of 8 major venues, including original film and television works, good books and courses, fine online articles, VIP privileges, Wuyongxue·SVIP, good stories for children, Youxi, treasure sideline and other venues.

At the film and television venue, Himalaya has prepared many good dramas, such as the hit dramas "The Willow Boat", "The Strange Stories of the Tang Dynasty", "The Ballad of Ice and Snow", "Young Man on a White Horse Drunk in the Spring Breeze", "Longing for You 2", etc., and the original audio versions of the upcoming film and television dramas "The Night Patrol of Dafeng", "A Mortal's Journey to Immortality", "The Code of the Riverside Scene at Qingming Festival", "Ball Lightning", "Bend the Waist", "Hard to Woo", "The Legend of the Green Hairpin", etc., in addition to classic dramas such as "The Storm" and "The Long Season".

Value venue, Himalaya's selection of products this time includes both treasures and new products, such asMo YanThere are also famous books such as "Crocodile", "Burning Hummingbird: Mystery 1985" by forensic doctor Qin Ming, as well as famous courses by famous authors, such as "Yi Zhongtian's Comments on the Three Kingdoms", "Kang Zhen Talks about Li Bai, Du Fu and Su Dongpo", "Meng Man Talks about Wu Zetian", and "Li Bo: Wang Yangming in the Past Five Hundred Years".

At the parent-child children's event, Himalaya prepared 1.7 million episodes of good stories to accompany you, including free childhood treasure stories such as "Legend of Nezha", "Fairy School", "Mi Xiaoquan Detective Agency", and "Paw Patrol". The content of the selection covers detective adventures, fables and fairy tales, classic novels, cartoons, etc. It is reported that "Himalaya Kids", an online audio platform specially built by Himalaya for children aged 0-12, has won more than 42 million monthly active users.

Himalaya also launched 6 major privileges to provide new experiences for VIP members, such as 3,000+ new treasure products every month, a treasure list of popular movies and TV shows, a treasure list of quality books, popular treasure novels, and the opportunity to listen to treasure courses taught by hundreds of famous teachers first.

On the occasion of this year's "818 Treasure Membership Festival", Himalaya upgraded the "Useless Learning"Masterclass" is renamed "Useless Learning·SVIP", and the concept of "Useless Learning" has been upgraded: from "Let the pursuit of knowledge transcend utilitarianism" to "Explore the meaning of life and keep inner peace." It is reported that "Useless Learning·SVIP" maintains the same price as the master class before the upgrade, and upgrades three major rights: free listening to 142 classic master classes, free registration for 12 master face-to-face lectures throughout the year, and free listening to Himalaya VIP's massive high-quality publications.

During this year's "818 Treasure Membership Day", Himalaya launched the "Himalaya Youxi" live broadcast event, and will launch more than 100 competitive live broadcast events through the "Xijin Conference" to provide a platform for anchors to "release new books". In addition, there are live broadcasts of "Xijin Contest", and the winning anchors will obtain the broadcasting rights of the corresponding book IP. "Youxi" also set up an anchor popularity list, including a sales list, a new potential list, and a good voice list. Listeners can support their favorite anchors. The first place individual incentive is up to 150,000 yuan, and there are also hundreds of millions of traffic support and physical rewards worth tens of thousands of yuan. (Yicheng)

This article is from NetEase Technology Report. For more information and in-depth content, follow us.