2024-08-12
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IT Home reported on August 12 that according to the latest report from Canalys, in the second quarter of 2024, smartphone shipments in Southeast Asia achieved a year-on-year growth of 14% to 23.9 million units.
IT Home attached the performance of each brand as follows:
Samsung's shipments reached 4.4 million units, a year-on-year increase of 5%, with a market share of 18%;
OPPO (excluding OnePlus) shipped 4.2 million units, up 24% year-on-year, with a market share of 17%;
Xiaomi shipped 4 million units, up 37% year-on-year, with a market share of 17%;
Vivo shipped 3.4 million units, up 37% year-on-year, with a market share of 14%;
Transsion's shipments reached 3.3 million units, a year-on-year increase of 12%, with a market share of 14%.
The rankings of Southeast Asian markets are as follows:
In the Indonesian market, Xiaomi, OPPO, vivo, Samsung, and Transsion ranked in the top five;
In the Philippine market, Transsion, Samsung, vivo, Xiaomi, and realme ranked in the top five;
In the Thai market, OPPO, Samsung, Xiaomi, Apple, and vivo ranked in the top five;
In the Vietnamese market, OPPO, Samsung, Xiaomi, Apple, and vivo ranked in the top five;
In the Malaysian market, Xiaomi, Samsung, vivo, OPPO, and realme rank in the top five.
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