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"Taiyuan Lao Ge" was suspected of false orders and was filed. Internet celebrities cannot cheat both sides when promoting products | Beijing News Quick Comment

2024-08-11

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The act of internet celebrities placing fake orders is already suspected of being illegal, and they should be held accountable for their actions.

▲Internet celebrity "Taiyuan Lao Ge" was accused of cutting leeks from merchants. Photo/Screenshot of video on social platform

Text | Lee Connie

Recently, the internet celebrity "Taiyuan Lao Ge", who has 60 million fans, has fallen from grace again.

According to Red Star News, on August 9, the "Taiyuan Internet Police" released a video saying that the Internet celebrity "Taiyuan Lao Ge" was accused of cheating merchants out of 9 million yuan and was filed for suspected fraud. In the relevant video, the merchant said that "Taiyuan Lao Ge" brought goods to him four times and collected a total commission of 9 million yuan, but 19.11 million yuan of the sales were fake orders.

According to the records released by the merchant, a large number of orders showed "refund only", "some buyers have the same ID and will purchase a large number of products for each live broadcast separately."(product), I returned it immediately after I bought it. "

Merchants who had hoped to increase sales with the help of internet celebrities ended up losing money instead of making a profit. They also had to inexplicably bear the courier fees, labor costs, and return storage fees generated by a large number of order returns, suffering heavy losses.