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China National Radio Shanghai August 10th News (Reporter Han Xiaoyu) On August 8th, the Shanghai Municipal Sports Bureau and Bright Food Group signed a strategic cooperation agreement, officially announcing that the two parties will deepen cooperation in the next three years to jointly promote the comprehensive development of Shanghai men's volleyball, Shanghai women's volleyball and beach volleyball, and jointly open a new chapter in Shanghai volleyball.

Shanghai Sports Bureau and Bright Food Group signed a strategic cooperation agreement (Photo provided by the interviewee and released by China National Radio)

According to reports, the Shanghai Sports Bureau and Bright Food Group have been cooperating since 2014. In the past cooperation cycle, they have worked hand in hand and jointly written a glorious chapter in the development of volleyball. In the professional league, Shanghai Bright U-Best Women's Volleyball Team has been among the top for many years, and Shanghai Bright Men's Volleyball Team has won an unprecedented 17 championships.

The signing of the "Strategic Cooperation Agreement between Shanghai Sports Bureau and Bright Food Group on Comprehensive Co-construction of Shanghai Volleyball Project" established the cooperation framework between the two parties in the field of volleyball for the next three years. It marks that the development of volleyball in Shanghai has entered a new historical stage, and also demonstrates the firm determination and forward-looking vision of both parties in promoting the integrated development of sports and industry.

In addition, the two sides will also carry out in-depth cooperation in the cultivation of young volleyball talents, the organization and promotion of volleyball events, and the dissemination of volleyball culture. By establishing and improving the youth training system, holding high-level volleyball events, and strengthening the promotion and popularization of volleyball culture, we will further promote the popularization and development of volleyball in Shanghai, as well as the promotion of high-quality food and healthy living concepts, provide the general public and volleyball enthusiasts with a more colorful and healthy cultural life, and contribute more Guangming Champion brand power to the vigorous development of Shanghai's sports industry.