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As consumers pay more and more attention to children's health, the demand for children's dietary and health products market is gradually increasing.

As a long-established pharmaceutical company, Harbin Pharmaceutical has been investing in R&D and technological innovation with a professional and rigorous attitude, and constantly exploring to meet the precise nutritional needs of consumers. In terms of children's dietary nutrition, Harbin Pharmaceutical has always insisted on deeply understanding the needs and concerns of Chinese families and is committed to creating high-quality dietary nutrition solutions for consumers.

The Harbin Pharmaceutical x Ipsos "Insights into Children's Dietary Habits and Attitudes towards Children's Health Products" project team interviewed more than 2,000 mothers across the country, focusing on children's growth and development, daily dietary habits, and attitudes towards children's health products to fully present mothers' worries, thoughts, and parenting experiences during their children's growth, hoping to help more consumers.

What do mothers care about during their children's growth? What problems do they encounter?

The growth and development of children is what mothers care about most. In addition, they are also very concerned about their children's physical immunity and athletic ability.

At the same time, children often encounter problems in these areas during their growth.

What specific issues do mothers pay attention to during their children's growth and development stages?

Gastrointestinal problems, short height and low weight are the most concerned issues for mothers. In addition, mothers in first-tier cities are also concerned about dental health, allergies and vision problems; while reaction speed, learning ability and obesity are more important to mothers in third-tier cities.